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Cider/Perry in Taiwan

  • June 2016
  • -
  • Euromonitor International
  • -
  • 19 pages

Summary

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Cider/perry has a strong competitor in retailers, flavoured/mixed lager, since they both have low alcohol concentration. Cider/perry and flavoured/mixed lager also have the same distributors, and consumers cannot always easily distinguish the difference between them. Therefore, this may stimulate sales, when customers want to try flavoured/mixed lager, and then shift to buying cider/perry.

Euromonitor International’s Cider/Perry in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cider/Perry market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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