Table of Contents
Overall men’s grooming sales continued to be impacted by a decline in men’s shaving, with beards and stubble still on-trend, having become popularised by a sub-culture known as “hipsters” and moving to the mainstream. Beards have become more acceptable in the workplace and in casual settings, which has reduced the need for men’s shaving products. In 2015, men’s shaving declined by 1% in current value terms, with men shaving less frequently while the quality of men’s razors and blades has improve...
Euromonitor International's Men's Grooming in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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