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Men’s Outerwear in Russia

  • August 2013
  • -
  • Euromonitor International
  • -
  • 35 pages

The men’s outerwear category is developing at a slightly slower pace than women’s, but just like women’s outwear, demonstrated stability in growth rates in 2010-2012. The category grew by 6% in volume terms, while values rose by 12% in 2012. Men’s outwear accounted for 18% of the overall apparel in 2012, while in developed countries this share is over 20%. Several women-orientated brands, such as InCity and Oodji, have already noticed opportunities in this category and announced plans to...

Euromonitor International's Men's Outerwear in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Men's Jeans, Men's Outerwear (Excl Jeans).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Men's Outerwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Men’s Outerwear in Russia
MEN'S OUTERWEAR IN RUSSIA
Euromonitor International
August 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Men's Outerwear: Volume 2007-2012
Table 2 Sales of Men's Outerwear: Value 2007-2012
Table 3 Sales of Men's Outerwear: % Volume Growth 2007-2012
Table 4 Sales of Men's Outerwear: % Value Growth 2007-2012
Table 5 Men's Outerwear Company Shares 2008-2012
Table 6 Men's Outerwear Brand Shares 2009-2012
Table 7 Forecast Sales of Men's Outerwear: Volume 2012-2017
Table 8 Forecast Sales of Men's Outerwear: Value 2012-2017
Table 9 Forecast Sales of Men's Outerwear: % Volume Growth 2012-2017
Table 10 Forecast Sales of Men's Outerwear: % Value Growth 2012-2017
Table 11 Apparel Size Chart for Men: TVOE
Adidas Ooo in Apparel (russia)
Strategic Direction
Key Facts
Summary 1 adidas OOO: Key Facts
Company Background
Chart 1 adidas OOO: adidas in Moscow
Production
Competitive Positioning
Summary 2 adidas OOO: Competitive Position 2012
Internet Strategy
Gloria Jeans Corp in Apparel (russia)
Strategic Direction
Key Facts
Summary 3 Gloria Jeans Corp: Key Facts
Summary 4 Gloria Jeans Corp: Operational Indicators
Company Background
Chart 2 Gloria Jeans Corp: Gloria Jeans in Moscow
Production
Competitive Positioning
Summary 5 Gloria Jeans Corp: Competitive Position 2012
Internet Strategy
Melon Fashion Group Oao in Apparel (russia)
Strategic Direction
Key Facts
Summary 6 Melon Fashion Group OAO: Key Facts
Company Background
Production
Competitive Positioning
Summary 7 Melon Fashion Group OAO: Competitive Position 2012
Internet Strategy
Nike Ooo in Apparel (russia)
Strategic Direction
Key Facts
Summary 8 Nike OOO: Key Facts
Company Background
Production
Competitive Positioning
Summary 9 Nike OOO: Competitive Position 2012
Internet Strategy
Sela Fashion Design Ltd in Apparel (russia)
Strategic Direction
Key Facts
Summary 10 Sela Fashion Design Ltd: Key Facts
Company Background
Chart 3 Sela Fashion Design Ltd: Sela in Moscow
Production
Competitive Positioning
Summary 11 Sela Fashion Design Ltd: Competitive Position 2012
Internet Strategy
Zara Sng Ooo in Apparel (russia)
Strategic Direction
Key Facts
Summary 12 Zara SNG OOO: Key Facts
Company Background
Production
Competitive Positioning
Summary 13 Zara SNG OOO: Competitive Position 2012
Internet Strategy
Executive Summary
Continuing Growth of Russian Apparel Market
Pricing Plays An Important Role in Attracting Consumers
Online Sales on the Rise, While Open Markets Lose Share
Childrenswear Benefits From Governmental Regulations
Russians Are Increasingly Interested in Sporting Activities
Key Trends and Developments
Russian Apparel Market Modernizes
Consumers Remain Price Sensitive in Russia
Online Sales Play An Increasingly Important Role in the Retailing Landscape
Rising Birth Rates Lead To Growth in Childrenswear
Russians Finally Start Engaging in Sport
Market Data
Table 12 Sales of Apparel by Category: Volume 2007-2012
Table 13 Sales of Apparel by Category: Value 2007-2012
Table 14 Sales of Apparel by Category: % Volume Growth 2007-2012
Table 15 Sales of Apparel by Category: % Value Growth 2007-2012
Table 16 Apparel Company Shares 2008-2012
Table 17 Apparel Brand Shares 2009-2012
Table 18 Sales of Apparel by Distribution Format: % Analysis 2007-2012
Table 19 Sales of Apparel by Category and Distribution Format: % Analysis 2012
Table 20 Forecast Sales of Apparel by Category: Volume 2012-2017
Table 21 Forecast Sales of Apparel by Category: Value 2012-2017
Table 22 Forecast Sales of Apparel by Category: % Volume Growth 2012-2017
Table 23 Forecast Sales of Apparel by Category: % Value Growth 2012-2017
Definitions
Sources
Summary 14 Research Sources












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