‘Athleisure’ remained a popular trend in apparel and footwear in South Africa in 2015. This can be attributed to the growing trend towards people wearing active wear even when they are not working out. Increasingly, fitness-conscious consumers look at athletics not only as a hobby but also as a lifestyle. Consumers thus want clothing that is comfortable, even when it is supposed to be functional.
Euromonitor International’ s Sportswear in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Sportswear market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Table Of Contents
Sportswear in South Africa SPORTSWEAR IN SOUTH AFRICA Euromonitor International March 2016
LIST OF CONTENTS AND TABLES
Headlines Trends Competitive Landscape Prospects Category Data Table 1 Sales of Sportswear: Value 2010-2015 Table 2 Sales of Sportswear: % Value Growth 2010-2015 Table 3 NBO Company Shares of Sportswear: % Value 2011-2015 Table 4 LBN Brand Shares of Sportswear: % Value 2012-2015 Table 5 Distribution of Sportswear by Format: % Value 2010-2015 Table 6 Forecast Sales of Sportswear: Value 2015-2020 Table 7 Forecast Sales of Sportswear: % Value Growth 2015-2020 Mr Price Group Ltd in Apparel and Footwear (south Africa) Strategic Direction Key Facts Summary 1 Mr Price Group Ltd: Key Facts Summary 2 Mr Price Group Ltd: Operational Indicators Retail Operations Summary 3 Mr Price Group Ltd: Retail Operational Indicators Internet Strategy Chart 1 Mr Price Group Ltd: Mr Price in Canal Walk, Cape Town Competitive Positioning Summary 4 Mr Price Group Ltd: Competitive Position 2015 Executive Summary South African Consumers Remain Under Pressure the High Penetration Rate of Technologies Leads To More Informed and Savvy Consumers Retailers Are Searching for Growth Opportunities Internet Retailing Is Increasingly Gaining Momentum Key Trends and Developments Increased Competition Leads International Apparel and Footwear Retailers To Enter South Africa the South African Fashion Manufacturing Industry Heads Towards Recovery Consumers Are Demanding A Total Retail Experience Market Data Table 8 Sales of Apparel and Footwear by Category: Volume 2010-2015 Table 9 Sales of Apparel and Footwear by Category: Value 2010-2015 Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2010-2015 Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2010-2015 Table 12 NBO Company Shares of Apparel and Footwear: % Value 2011-2015 Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2012-2015 Table 14 Distribution of Apparel and Footwear by Format: % Value 2010-2015 Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2015 Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2015-2020 Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2015-2020 Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020 Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2015-2020 Definitions Sources Summary 5 Research Sources