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Sportswear in South Africa

  • March 2017
  • -
  • Euromonitor International
  • -
  • 22 pages

“Athleisure” was the major trend impacting sportswear locally, with retailers targeting a younger audience introducing apparel and footwear product lines inspired by the trend. The higher penetration rate of “athleisure” stems from the fact that it is a highly adoptable trend across a wide variety of consumers and not necessarily restricted to gym goers. Sports-inspired apparel grew by 6% in current value terms in 2016 and witnessed 36% growth over the last five years.

Euromonitor International’s Sportswear in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Sports Apparel, Sports Footwear.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Sportswear in South Africa
SPORTSWEAR IN SOUTH AFRICA
Euromonitor International
March 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sportswear: Value 2011-2016
Table 2 Sales of Sportswear: % Value Growth 2011-2016
Table 3 NBO Company Shares of Sportswear: % Value 2012-2016
Table 4 LBN Brand Shares of Sportswear: % Value 2013-2016
Table 5 Distribution of Sportswear by Format: % Value 2011-2016
Table 6 Forecast Sales of Sportswear: Value 2016-2021
Table 7 Forecast Sales of Sportswear: % Value Growth 2016-2021
Mr Price Group Ltd in Apparel and Footwear (south Africa)
Strategic Direction
Key Facts
Summary 1 Mr Price Group Ltd: Key Facts
Summary 2 Mr Price Group Ltd: Operational Indicators
Retail Operations
Summary 3 Mr Price Group Ltd: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 4 Mr Price Group Ltd: Competitive Position 2016
Executive Summary
Challenging Economic Climate Negatively Impacts the Apparel and Footwear Market
Designers Spot A Gap in the Market for Clothes To Suit Fuller South African Figures
Trends Shaped by Demographics, Fashion and Urbanisation
Internet Retailing Gains Traction, But Retains A Low Share
Consumers Set To Rein in Their Spending Due To Economic and Regulatory Pressures
Key Trends and Developments
Fast-fashion Impacts Apparel and Footwear in South Africa
Rise in Lay-bys Due To Tighter Credit and Lending Restrictions
Bricks and Mortar Stores Remain in Vogue Though Internet Sales Are on the Rise
Market Data
Table 8 Sales of Apparel and Footwear by Category: Volume 2011-2016
Table 9 Sales of Apparel and Footwear by Category: Value 2011-2016
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2011-2016
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2011-2016
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2012-2016
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2013-2016
Table 14 Distribution of Apparel and Footwear by Format: % Value 2011-2016
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2016
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2016-2021
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2016-2021
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2016-2021
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2016-2021
Definitions
Other Terminology:
Sources
Summary 5 Research Sources












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