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Better For You Packaged Food in the US

  • August 2013
  • -
  • Euromonitor International
  • -
  • 34 pages

All BFY packaged food categories had value declines in 2012 with the exception of BFY reduced fat chocolate confectionery. In the US, these are mature categories so growth can be difficult to achieve. Additionally, the slowly improving economy also prompted consumers to resume eating out, therefore cutting into purchases of packaged food.

Euromonitor International's Better For You Packaged Food in USA report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: BFY Reduced Carb Packaged Food, BFY Reduced Fat Packaged Food, BFY Reduced Salt Food, BFY Reduced Sugar Packaged Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Better For You Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Better For You Packaged Food in the US
BETTER FOR YOU PACKAGED FOOD IN THE US
Euromonitor International
August 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of BFY Packaged Food by Category: Value 2007-2012
Table 2 Sales of BFY Packaged Food by Category: % Value Growth 2007-2012
Table 3 BFY Packaged Food NBO Company Shares 2008-2012
Table 4 BFY Packaged Food NBO Brand Shares 2009-2012
Table 5 Forecast Sales of BFY Packaged Food by Category: Value 2012-2017
Table 6 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2012-2017
Hain Celestial Group Inc, the in Health and Wellness (usa)
Strategic Direction
Key Facts
Summary 1 The Hain Celestial Group: Key Facts
Summary 2 The Hain Celestial Group: Operational Indicators
Company Background
Competitive Positioning
Summary 3 The Hain Celestial Group: Competitive Position 2012
Executive Summary
Health and Wellness Grows at Slower Pace in 2012
Food Makers Focus on Gluten-free Products
PepsiCo Is Leader in Health and Wellness
Supermarkets Leading Channel for Health and Wellness Products
Forecast Growth To Be Driven by Baby Boomers and Parents
Key Trends and Developments
Consumers Demand To Know What Is in Their Food
Gluten-free Becomes the Trendiest Health Trend
Fight Over Gmos
Government Attempts To Reduce Child Obesity
Meeting the Needs of the Ageing US Population
Market Data
Table 7 Sales of Health and Wellness by Type: Value 2007-2012
Table 8 Sales of Health and Wellness by Type: % Value Growth 2007-2012
Table 9 Sales of Health and Wellness by Category: Value 2007-2012
Table 10 Sales of Health and Wellness by Category: % Value Growth 2007-2012
Table 11 Sales of Health and Wellness by Prime Positioning: Value 2007-2012
Table 12 Sales of Health and Wellness by Prime Positioning: % Value Growth 2007-2012
Table 13 Health and Wellness GBO Company Shares 2008-2012
Table 14 Health and Wellness NBO Company Shares 2008-2012
Table 15 Health and Wellness NBO Brand Shares 2009-2012
Table 16 Forecast Sales of Health and Wellness by Type: Value 2012-2017
Table 17 Forecast Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 18 Forecast Sales of Health and Wellness by Category: Value 2012-2017
Table 19 Forecast Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 20 Forecast Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 21 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Sources
Summary 4 Research Sources
Appendix
National Legislation
Advertising












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