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Fortified/Functional Beverages in the Czech Republic

  • August 2013
  • -
  • Euromonitor International
  • -
  • 30 pages

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Sales of fortified/functional beverages were supported by the developing health and wellness trend in 2012. Czech consumers continued to take more care with their diet and they opted more for beverages with extra functions offering health benefits. Both producers and retailers continued to introduce new functional products to stimulate demand. For example, Lidl CR enlarged its offer of private label 100% juice with Vitafit Multivitamin and Mediate introduced the FF tea Apotheke Orange and...

Euromonitor International's Fortified/Functional Beverages in Czech Republic report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: FF Hot Drinks, FF Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fortified/Functional Beverages market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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