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Naturally Healthy Beverages in Argentina

  • July 2013
  • -
  • Euromonitor International
  • -
  • 29 pages

The big driver for overall NH beverages is NH yerba mate with this alone accounting for 63% of overall current value sales in 2012. In Argentina, yerba mate is considered a national drink and around 90% of Argentinian consumers drink it on a daily basis.

Euromonitor International's Naturally Healthy Beverages in Argentina report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: NH Hot Drinks, NH Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Naturally Healthy Beverages market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Naturally Healthy Beverages in Argentina
NATURALLY HEALTHY BEVERAGES IN ARGENTINA
Euromonitor International
July 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of NH Beverages by Category: Value 2007-2012
Table 2 Sales of NH Beverages by Category: % Value Growth 2007-2012
Table 3 NH Beverages NBO Company Shares 2008-2012
Table 4 NH Beverages NBO Brand Shares 2009-2012
Table 5 Forecast Sales of NH Beverages by Category: Value 2012-2017
Table 6 Forecast Sales of NH Beverages by Category: % Value Growth 2012-2017
El Carmen SA in Health and Wellness (argentina)
Strategic Direction
Key Facts
Summary 1 El Carmen SA: Key Facts
Summary 2 El Carmen SA: Operational Indicators
Company Background
Production
Summary 3 El Carmen SA: Production Statistics 2012
Competitive Positioning
Summary 4 El Carmen SA: Competitive Position 2012
Establecimiento Las Marías Sacifa in Health and Wellness (argentina)
Strategic Direction
Key Facts
Summary 5 Establecimiento Las Marías SACIFA: Key Facts
Summary 6 Establecimiento Las Marías SACIFA: Operational Indicators
Company Background
Production
Summary 7 Establecimiento Las Marías SACIFA: Production Statistics 2012
Competitive Positioning
Summary 8 Establecimiento Las Marías SACIFA: Competitive Position 2012
Molinos Río De La Plata SA in Health and Wellness (argentina)
Strategic Direction
Key Facts
Summary 9 Molinos Río de la Plata: Key Facts
Summary 10 Molinos Río de la Plata: Operational Indicators
Company Background
Production
Summary 11 Molinos Río de la Plata: Production Statistics 2012
Competitive Positioning
Summary 12 Molinos Río de la Plata: Competitive Position 2012
Executive Summary
Rising Health Awareness Reinforces Market Development in 2012
Argentinian Consumers See the Appeal of Fortified/functional Products
Health Platform Continues To Grow
Continuous Growth Projected for 2013
Key Trends and Developments
Healthier and More Nutritious Products Prosper in Packaged Food
Economic Growth Slows Down in 2012
Premium Positioning of Organic Products Compromises Further Growth
Argentinian Economy Slows Down in 2013
Market Data
Table 7 Sales of Health and Wellness by Type: Value 2007-2012
Table 8 Sales of Health and Wellness by Type: % Value Growth 2007-2012
Table 9 Sales of Health and Wellness by Category: Value 2007-2012
Table 10 Sales of Health and Wellness by Category: % Value Growth 2007-2012
Table 11 Sales of Health and Wellness by Prime Positioning: Value 2007-2012
Table 12 Sales of Health and Wellness by Prime Positioning: % Value Growth 2007-2012
Table 13 Health and Wellness GBO Company Shares 2008-2012
Table 14 Health and Wellness NBO Company Shares 2008-2012
Table 15 Health and Wellness NBO Brand Shares 2009-2012
Table 16 Forecast Sales of Health and Wellness by Type: Value 2012-2017
Table 17 Forecast Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 18 Forecast Sales of Health and Wellness by Category: Value 2012-2017
Table 19 Forecast Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 20 Forecast Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 21 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Appendix
National Legislation
Definitions
Sources
Summary 13 Research Sources












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