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Sportswear in Germany

  • February 2017
  • -
  • Euromonitor International
  • -
  • 26 pages

With the European Football Championships and Summer Olympic Games taking place during the course of 2016, demand for athletic-style fashion and activewear continued to increase in Germany. Shirts designed in line with the strip of the German national team were in strong demand, while in addition many consumers appeared to have been inspired to generally update their sportswear collection at home. Functional wear also drove sales as many consumers did not only watch sporting events but also took...

Euromonitor International’s Sportswear in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2021 illustrate how the market is set to change.

Product coverage:
Sports Apparel, Sports Footwear.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Sportswear in Germany
SPORTSWEAR IN GERMANY
Euromonitor International
February 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sportswear: Value 2011-2016
Table 2 Sales of Sportswear: % Value Growth 2011-2016
Table 3 NBO Company Shares of Sportswear: % Value 2012-2016
Table 4 LBN Brand Shares of Sportswear: % Value 2013-2016
Table 5 Distribution of Sportswear by Format: % Value 2011-2016
Table 6 Forecast Sales of Sportswear: Value 2016-2021
Table 7 Forecast Sales of Sportswear: % Value Growth 2016-2021
Canda Mode GmbH and Co Kg in Apparel and Footwear (germany)
Strategic Direction
Key Facts
Summary 1 CandA Mode GmbH and Co KG: Key Facts
Summary 2 CandA Mode GmbH and Co KG: Operational Indicators
Retail Operations
Summary 3 CandA Mode GmbH and Co KG: Retail Operational Indicators
Internet Strategy
Chart 1 CandA Mode GmbH and Co KG: CandA in Potsdam, Germany
Competitive Positioning
Summary 4 CandA Mode GmbH and Co KG: Competitive Position 2016
Esprit Holding AG in Apparel and Footwear (germany)
Strategic Direction
Key Facts
Summary 5 Esprit Holding AG: Key Facts
Retail Operations
Summary 6 Esprit Holding AG: Retail Operational Indicators
Internet Strategy
Chart 2 Esprit Holding AG: Esprit men in Berlin, Germany
Competitive Positioning
Summary 7 Esprit Holding AG: Competitive Position 2016
Executive Summary
Apparel and Footwear Value Sales Decline in Germany in 2016
Sport Is Good for the Body, Mind and Apparel and Footwear Sales
Vertical Integration and Fast Fashion the Keys To Success in the Competitive Environment
Internet Retailing Continues To Grow
Apparel and Footwear Set To Remain Flat Over the Forecast Period
Key Trends and Developments
Hand-picked Services Help Drive Online Sales
Fast, Faster, Bankrupt?
Apparel and Footwear Pricing - Beware the Downward Spiral
Market Data
Table 8 Sales of Apparel and Footwear by Category: Volume 2011-2016
Table 9 Sales of Apparel and Footwear by Category: Value 2011-2016
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2011-2016
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2011-2016
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2012-2016
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2013-2016
Table 14 Distribution of Apparel and Footwear by Format: % Value 2011-2016
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2016
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2016-2021
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2016-2021
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2016-2021
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 8 Research Sources












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