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Sportswear in Turkey

  • February 2017
  • -
  • Euromonitor International
  • -
  • 26 pages

Increasing health and wellness awareness amongst Turkish consumers continued to have a positive impact on sportswear in 2016. In addition, increasing company investment in sportswear further pulled up the performance of the category. Last but not least, the increasing number of sports goods stores also positively affected sales of sportswear, by increasing the availability of such products. Consequently, sportswear registered current value growth of 11% in 2016. Albeit continuing to register a s...

Euromonitor International’s Sportswear in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Sports Apparel, Sports Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Sportswear in Turkey
SPORTSWEAR IN TURKEY
Euromonitor International
February 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sportswear: Value 2011-2016
Table 2 Sales of Sportswear: % Value Growth 2011-2016
Table 3 NBO Company Shares of Sportswear: % Value 2012-2016
Table 4 LBN Brand Shares of Sportswear: % Value 2013-2016
Table 5 Distribution of Sportswear by Format: % Value 2011-2016
Table 6 Forecast Sales of Sportswear: Value 2016-2021
Table 7 Forecast Sales of Sportswear: % Value Growth 2016-2021
Lc Waikiki Magazacilik Hizmetleri Tic As in Apparel and Footwear (turkey)
Strategic Direction
Key Facts
Summary 1 LC Waikiki Magazacilik Hizmetleri Tic AS: Key Facts
Summary 2 LC Waikiki Magazacilik Hizmetleri Tic AS: Operational Indicators
Retail Operations
Summary 3 LC Waikiki Magazacilik Hizmetleri Tic AS: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 4 LC Waikiki Magazacilik Hizmetleri Tic AS: Competitive Position 2016
Mavi Giyim San Ve Tic As in Apparel and Footwear (turkey)
Strategic Direction
Key Facts
Summary 5 Mavi Giyim San ve Tic AS: Key Facts
Summary 6 Mavi Giyim San ve Tic AS: Operational Indicators
Retail Operations
Summary 7 Mavi Giyim San ve Tic AS: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 8 Mavi Giyim San ve Tic AS: Competitive Position 2016
Executive Summary
Apparel and Footwear Registers A Weaker Performance in 2016
Increasing Political Risks and Macroeconomic Deterioration Pull Down the Growth of Apparel and Footwear
Domestic Players Continue To Outpace International Players in Terms of Value Share and Value Sales Growth
Internet Retailing Continues To Record Strong Growth in 2016
Apparel and Footwear Is Set To Record A Slower Performance Over the Forecast Period
Key Trends and Developments
the Rise of the Athleisure Trend Adds Dynamism To Apparel and Footwear
Increasing Consumer Awareness of Environmental Issues and Social Responsibility Forces Companies To Diversify Their Product Portfolios To Include Ecological Products
Digital Innovations and Increasing Investment in Online Operations Continue To Add Dynamism To Apparel and Footwear
Market Data
Table 8 Sales of Apparel and Footwear by Category: Volume 2011-2016
Table 9 Sales of Apparel and Footwear by Category: Value 2011-2016
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2011-2016
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2011-2016
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2012-2016
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2013-2016
Table 14 Distribution of Apparel and Footwear by Format: % Value 2011-2016
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2016
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2016-2021
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2016-2021
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2016-2021
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 9 Research Sources












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