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Home and Garden in Argentina

  • June 2016
  • -
  • Euromonitor International
  • -
  • 44 pages

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2015 was an unusual year in Argentina; it was the last year of a political-economic model completed by Cristina Fernández and the beginning (in December) of a new period with her successor, Mauricio Macri. Argentina ended 2015 with an increase of less than 2% on its annual activity, although producing at the same level as in the first quarter of 2012. Since then, leaving aside some short-term fluctuations, the economy has remained virtually stagnant. This period coincides with the greater restri...

Euromonitor International's Home and Garden in Argentina report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2020 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home and Garden market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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