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Sanborns SA de CV, Grupo in Consumer Electronics (Mexico)

  • October 2014
  • -
  • Euromonitor International
  • -
  • 3 pages

Summary

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The electronics and appliance specialist retailer arm of Grupo Sanborns, iShop, a concept created in 2008, offers umbrella brands, mostly Apple products, across the country. iShop takes advantage of the rapid popularisation of products such as the iPod, iPhone and iPad to reach avid consumers of technology. With no competition, iShop positions itself in an attractive niche with promising prospects.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Computers and Peripherals, In-Car Entertainment, In-Home Consumer Electronics, Portable Consumer Electronics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Consumer Electronics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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