Table of Contents
Spin Master is expected to continue to benefit from expanding its product range in the forecast period and from an innovative approach to marketing. 2016 notably saw the company acquired the Etch A Sketch and Doodle Sketch brands from The Ohio Art Company, with these traditional brands thus likely to see a revival. The company notably set a new Guinness World Record for the highest number of people drawing on an Etch A Sketch in July 2016. The company will also increase its focus on video games,...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Traditional Toys and Games, Video Games.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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