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Global Online Gambling and Betting Market 2015

  • May 2015
  • -
  • yStats - Research on International Markets
  • -
  • 65 pages

Global Online Gambling Sees Steady Growth and New Regulations


The latest publication by Hamburg-based business intelligence company yStats.com “Global Online Gambling and Betting Market 2015”, reports that online gambling is steadily increasing globally, with governments moving to regulate the practice. Among the findings of the report are that mobile devices are increasingly being used to access gambling sites and that the growth of online gambling has led to consolidation in the companies offering gambling.

The global market for online gambling is forecasted to maintain one-digit growth rates over the next four years, expected to reach a medium-high, double-digit number in billion Euros revenue. One trend in online gambling is the use of mobile devices. Some gambling sites report increasing shares of their total revenues stemming from mobile and gambling search words, which are increasingly originating from phones and tablets. Another important factor is a wave of acquisition deals which has taken place in the past two years; for example, Canada-based Amaya Gaming Group acquiring the parent company of PokerStars and Full Tilt Poker. The performance of the leading global companies in the online gambling and betting segment varied last year, with William Hill and Paddy Power showing growth rates in online net revenues of close to +20%, while Betfair showed only moderate growth and Bwin.Party registered a decline in total revenues.

Europe was the largest online gambling market in the world, owing to a large number of countries with established regulations regarding this sector. This number is set to increase, as countries like the Netherlands adopt new online gambling regulations, seeking additional tax revenues. Across the UK, France and Spain, betting, in particular sports betting, was the largest segment of the online gambling market in 2014, while in Italy it was outperformed by casino games. In Germany, the co-existence of separate gambling regimes in the state of Schleswig-Holstein and the rest of the country was upheld by the ECJ in 2014. In Russia, online gambling remained illegal, but a separate regime is being formed for online betting under a self-regulatory organization and the nature of online poker was debated.

In the Asia-Pacific region, some governments have gone to lengths to limit online gambling. In Singapore, all forms of remote gambling were forbidden under new regulations in 2015, and in China and South Korea, a number of organizers of illegal online gambling websites were arrested. In Australia, where the regime is more liberal, foreign companies are particularly attracted by the interactive betting sector.

In the USA, of the three states allowing online gambling, New Jersey generated by far the largest revenues in 2014. More states are expected to adopt rules concerning online gambling as revenues continue to grow, though at a somewhat more moderate level than was forecasted a year ago. In Latin America, in both Brazil and Mexico, new bills were put forward in the legislature to regulate online gambling, but the legislation has not yet been approved. Meanwhile, on the African continent, the government of South Africa, regional leader in land-based gambling revenues, announced in early 2015 that it had no plans to legalize online gambling despite calls to do so.

Key Findings

The global market for online gambling is forecasted to maintain one-digit growth rates over the next four years, expected to reach a medium-high, double-digit number in billion Euros revenue. One trend in online gambling is the use of mobile devices. Some gambling sites report increasing shares of their total revenues stemming from mobile and gambling search words, which are increasingly originating from phones and tablets. Another important factor is a wave of acquisition deals which has taken place in the past two years; for example, Canada-based Amaya Gaming Group acquiring the parent company of PokerStars and Full Tilt Poker. The performance of the leading global companies in the online gambling and betting segment varied last year, with William Hill and Paddy Power showing growth rates in online net revenues of close to +20%, while Betfair showed only moderate growth and Bwin.Party registered a decline in total revenues.

Europe was the largest online gambling market in the world, owing to a large number of countries with established regulations regarding this sector. This number is set to increase, as countries like the Netherlands adopt new online gambling regulations, seeking additional tax revenues. Across the UK, France and Spain, betting, in particular sports betting, was the largest segment of the online gambling market in 2014, while in Italy it was outperformed by casino games. In Germany, the co-existence of separate gambling regimes in the state of Schleswig-Holstein and the rest of the country was upheld by the ECJ in 2014. In Russia, online gambling remained illegal, but a separate regime is being formed for online betting under a self-regulatory organization and the nature of online poker was debated.

In the Asia-Pacific region, some governments have gone to lengths to limit online gambling. In Singapore, all forms of remote gambling were forbidden under new regulations in 2015, and in China and South Korea, a number of organizers of illegal online gambling websites were arrested. In Australia, where the regime is more liberal, foreign companies are particularly attracted by the interactive betting sector.

In the USA, of the three states allowing online gambling, New Jersey generated by far the largest revenues in 2014. More states are expected to adopt rules concerning online gambling as revenues continue to grow, though at a somewhat more moderate level than was forecasted a year ago. In Latin America, in both Brazil and Mexico, new bills were put forward in the legislature to regulate online gambling, but the legislation has not yet been approved. Meanwhile, on the African continent, the government of South Africa, regional leader in land-based gambling revenues, announced in early 2015 that it had no plans to legalize online gambling despite calls to do so.

Questions Answered in This Report

- What is the size of the global online gambling and betting market?
- Who are the major competitors in global online gambling and betting?
- How does online gambling and betting market and regulation develop in various regions and countries?

Covered Regions

Global, Eruope, Asia-Pacific, North America, Latin America, Africa, UK, France, Italy, Spain, Denmark, Germany, Russia, Australia; India, Singapore, China, Japan, South Korea, USA, Canada, Argentina, Mexico, Brazil

Companies Mentioned

Publishers Clearing House, WHG (International) Limited, PlasmaNet, Inc, Betfair Entertainment Ltd., Bet-at-home.com Internet Ltd., Paddy Power Plc, Ladbrokers Betting & Gaming Ltd., 888 Holdings Plc, California State Lottery, 10bet.com Ltd, Amaya (incl. Rational Group), Playtech, Betsson, Unibet Group, Net Entertainment, Bwin.Party

Table Of Contents

Global Online Gambling and Betting Market 2015
1. Management Summary

2. Global
• Online Gambling and Betting Trends, 2015
• Breakdown of the Total Gambling Revenues, by Segments, incl. Online, in % and in USD billion, 2014
• Online Gambling Revenues, in USD billion, 2012, 2013 and 2017f
• Online Gambling Revenues, in EUR billion, 2014 and 2018f
• Breakdown of Global Online Gambling Revenues, by Onshore and Offshore, in EUR billion, by Global, Europe and Asia, 2009 - 2013
• Breakdown of Global Online Gambling Revenues, by Sectors, in %, 2013
• Share of Poker on Total Online Gambling Revenues, in % and in USD billion, 2014e
• Overview of Top 10 Online Gambling Companies by Market Capitalization, incl. Segment, Country of Registration and Revenues, April 2015
• Top 10 Gambling Websites, by Website Rank, April 2015

3. Europe

3.1. Regional
• Overview of Online Gambling and Betting Market and Regulation, April 2015

3.2. UK
• Overview of Online Gambling and Betting Market and Regulation, April 2015
• Turnover and Gross Gambling Yield of Remote Gambling and Betting, by Betting, Betting Exchange, Bingo, Casino, Pool Betting, in GBP million, 2009/2010 - 2013/2014
• Share of Individuals Participating in Online Gambling, by Gender and Age Group, by Any Type of Online Gambling and Online Gambling Except National Lottery Only, in %, 2012 - 2014
• Participation in Online Gambling Activities, by Types, in % of Individuals Engaging in Online Gambling Activities, 2013 and 2014

3.3. France
• Overview of Online Gambling and Betting Market and Regulation, April 2015
• Online Betting Gross Revenue and Bet Value, by Sports Betting and Horse Betting, in EUR million, 2012 - 2014
• Online Poker Gross Revenue, Cash Game Bet Value and Tournament Buy-In Value, in EUR million, 2010 - 2014
• Online Gambling and Betting Active Accounts, by Online Sports Betting, Online Horse Race Betting, and Online Poker, in thousands, 2011 - 2014

3.4. Italy
• Online Gambling and Betting Expenditure, by Segment, in EUR million, 2011 - 2013
• Share of Mobile on Total Online Gambling Expenditure, in %, 2013
• Number of Active Online Gambling and Betting Users, in thousands, 2012 and 2013

3.5. Spain
• Total Amount Played in Online Gambling and Betting, by Segment, in EUR million, 2012 - 2014
• Gross Gaming Revenues from Online Gambling and Betting, by Segment, in EUR millions, 2012 - 2014
• Online Gambling and Betting Accounts, by Total Accounts and Active Accounts, in thousands, December 2012, December 2013 and December 2014

3.6. Denmark
• Gross Gaming Revenue of Online Casino Games, in DKK million, 2012 - 2014

3.7. Germany
• Overview of Online Gambling and Betting Market and Regulation, April 2015

3.8. Russia
• Overview of Online Gambling and Betting Market and Regulation, April 2015

4. Asia-Pacific

4.1. Australia
• Overview of Online Gambling Market and Regulation, April 2015

4.2. India
• Overview of Online Gambling Market and Regulation, April 2015

4.3. Singapore
• Overview of Online Gambling Market and Regulation, April 2015

4.4. China
• Overview of Online Gambling Market and Regulation, April 2015

4.5. Japan
• Overview of Online Gambling Market and Regulation, April 2015

4.6. South Korea
• Overview of Online Gambling Market and Regulation, April 2015

5. North America

5.1. USA
• Overview of Online Gambling and Betting Market and Regulation, April 2015
• Online Gambling Revenues, in USD million, 2014, 2017f and 2020f
• Online Gambling Revenues in New Jersey, by Segment, in USD million, January 2014 - March 2015
• Interactive Poker Win in Nevada, in USD thousand, January 2014 - November 2014
• Online Gambling Revenues in Delaware, by Segment, in USD thousand, January 2014 - March 2015
• Rank of Online Gambling Companies in New Jersey, by Total Internet Gambling Win, in USD million, 2014

5.2. Canada
• Government-Operated Online Gambling Revenues, by Lottery Tickets, Other and Total, by Province and Total, in CAD million, FY 2011/2012 and 2012/2013

6. Latin America

6.1. Argentina
• Overview of Online Gambling Market and Regulation, April 2015

6.2. Mexico
• Overview of Online Gambling Market and Regulation, April 2015

6.3. Brazil
• Overview of Online Gambling Market and Regulation, April 2015

7. Africa

7.1. Regional
• Overview of Online Gambling Market and Regulation, April 2015

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