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Beauty and Personal Care in Georgia

  • June 2016
  • -
  • Euromonitor International
  • -
  • 87 pages

As beauty and personal care in Georgia is dominated by imported products, the devaluation of the national currency impacted on unit prices in 2015. The national currency started losing value against foreign currencies by the third quarter of 2014, and by the third quarter of 2015 it had been devalued by up to 30%. Many beauty and personal care products are considered necessary and consumers continued to buy them, which, along with higher unit prices, stimulated retail value sales growth.

Euromonitor International’s Beauty and Personal Care in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men’s Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Beauty and Personal Care in Georgia
BEAUTY AND PERSONAL CARE IN GEORGIA
Euromonitor International
June 2016

LIST OF CONTENTS AND TABLES

Executive Summary
Devaluation of the National Currency Affects Beauty and Personal Care
Premium Shares Stagnate in Many Categories in 2015
the Leading Companies Retain Their Positions in 2015
Companies Are More Wary of New Product Launches in 2015
More Moderate Value Growth Is Expected Over the Forecast Period
Market Data
Table 1 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 3 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 4 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 5 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 6 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 7 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 8 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 9 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 10 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 11 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 12 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 13 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 14 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 1 Research Sources
Avon Georgia Ltd in Beauty and Personal Care (georgia)
Strategic Direction
Key Facts
Summary 2 Avon Georgia Ltd: Key Facts
Competitive Positioning
Summary 3 Avon Georgia Ltd: Competitive Position 2015
Oriflame Georgia in Beauty and Personal Care (georgia)
Strategic Direction
Key Facts
Summary 4 Oriflame Georgia: Key Facts
Competitive Positioning
Summary 5 Oriflame Georgia: Competitive Position 2015
Style Distribution Ltd in Beauty and Personal Care (georgia)
Strategic Direction
Key Facts
Summary 6 Style Distribution Ltd: Key Facts
Summary 7 Style Distribution Ltd: Operational Indicators
Company Background
Internet Strategy
Competitive Positioning
Summary 8 Style Distribution Ltd: Competitive Position 2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 15 Sales of Baby and Child-specific Products by Category: Value 2010-2015
Table 16 Sales of Baby and Child-specific Products by Category: % Value Growth 2010-2015
Table 17 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2010-2015
Table 18 NBO Company Shares of Baby and Child-specific Products: % Value 2011-2015
Table 19 LBN Brand Shares of Baby and Child-specific Products: % Value 2012-2015
Table 20 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2012-2015
Table 21 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2012-2015
Table 22 Forecast Sales of Baby and Child-specific Products by Category: Value 2015-2020
Table 23 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2015-2020
Table 24 Forecast Sales of Baby and Child-specific Products by Category: Value 2015-2020
Table 25 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2015-2020
Table 26 Forecast Baby and Child-specific Products Premium vs Mass: % Value 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 27 Sales of Bath and Shower by Category: Value 2010-2015
Table 28 Sales of Bath and Shower by Category: % Value Growth 2010-2015
Table 29 Sales of Bath and Shower by Premium vs Mass: % Value 2010-2015
Table 30 NBO Company Shares of Bath and Shower: % Value 2011-2015
Table 31 LBN Brand Shares of Bath and Shower: % Value 2012-2015
Table 32 LBN Brand Shares of Premium Bath and Shower: % Value 2012-2015
Table 33 Forecast Sales of Bath and Shower by Category: Value 2015-2020
Table 34 Forecast Sales of Bath and Shower by Category: % Value Growth 2015-2020
Table 35 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 36 Sales of Colour Cosmetics by Category: Value 2010-2015
Table 37 Sales of Colour Cosmetics by Category: % Value Growth 2010-2015
Table 38 Sales of Colour Cosmetics by Premium vs Mass: % Value 2010-2015
Table 39 NBO Company Shares of Colour Cosmetics: % Value 2011-2015
Table 40 LBN Brand Shares of Colour Cosmetics: % Value 2012-2015
Table 41 LBN Brand Shares of Premium Colour Cosmetics: % Value 2012-2015
Table 42 Forecast Sales of Colour Cosmetics by Category: Value 2015-2020
Table 43 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2015-2020
Table 44 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 45 Sales of Deodorants by Category: Value 2010-2015
Table 46 Sales of Deodorants by Category: % Value Growth 2010-2015
Table 47 Sales of Deodorants by Premium vs Mass: % Value 2010-2015
Table 48 NBO Company Shares of Deodorants: % Value 2011-2015
Table 49 LBN Brand Shares of Deodorants: % Value 2012-2015
Table 50 LBN Brand Shares of Premium Deodorants: % Value 2012-2015
Table 51 Forecast Sales of Deodorants by Category: Value 2015-2020
Table 52 Forecast Sales of Deodorants by Category: % Value Growth 2015-2020
Table 53 Forecast Sales of Deodorants by Premium vs Mass: % Value 2015-2020
Headlines
Trends
Category Data
Table 54 Sales of Depilatories by Category: Value 2010-2015
Table 55 Sales of Depilatories by Category: % Value Growth 2010-2015
Table 56 NBO Company Shares of Depilatories: % Value 2011-2015
Table 57 LBN Brand Shares of Depilatories: % Value 2012-2015
Table 58 Forecast Sales of Depilatories by Category: Value 2015-2020
Table 59 Forecast Sales of Depilatories by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 60 Sales of Fragrances by Category: Value 2010-2015
Table 61 Sales of Fragrances by Category: % Value Growth 2010-2015
Table 62 NBO Company Shares of Fragrances: % Value 2011-2015
Table 63 LBN Brand Shares of Fragrances: % Value 2012-2015
Table 64 LBN Brand Shares of Premium Men's Fragrances: % Value 2012-2015
Table 65 LBN Brand Shares of Premium Women's Fragrances: % Value 2012-2015
Table 66 Forecast Sales of Fragrances by Category: Value 2015-2020
Table 67 Forecast Sales of Fragrances by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 68 Sales of Hair Care by Category: Value 2010-2015
Table 69 Sales of Hair Care by Category: % Value Growth 2010-2015
Table 70 Sales of Hair Care by Premium vs Mass: % Value 2010-2015
Table 71 NBO Company Shares of Hair Care: % Value 2011-2015
Table 72 LBN Brand Shares of Hair Care: % Value 2012-2015
Table 73 NBO Company Shares of Salon Hair Care: % Value 2011-2015
Table 74 LBN Brand Shares of Salon Hair Care: % Value 2012-2015
Table 75 LBN Brand Shares of Premium Hair Care: % Value 2012-2015
Table 76 Forecast Sales of Hair Care by Category: Value 2015-2020
Table 77 Forecast Sales of Hair Care by Category: % Value Growth 2015-2020
Table 78 Forecast Sales of Hair Care by Premium vs Mass: % Value 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 79 Sales of Men's Grooming by Category: Value 2010-2015
Table 80 Sales of Men's Grooming by Category: % Value Growth 2010-2015
Table 81 Sales of Men's Razors and Blades by Type: % Value Breakdown 2011-2015
Table 82 Sales of Men's Skin Care by Type: % Value Breakdown 2013-2015
Table 83 NBO Company Shares of Men's Grooming: % Value 2011-2015
Table 84 LBN Brand Shares of Men's Grooming: % Value 2012-2015
Table 85 LBN Brand Shares of Men's Razors and Blades: % Value 2012-2015
Table 86 Forecast Sales of Men's Grooming by Category: Value 2015-2020
Table 87 Forecast Sales of Men's Grooming by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 88 Sales of Oral Care by Category: Value 2010-2015
Table 89 Sales of Oral Care by Category: % Value Growth 2010-2015
Table 90 Sales of Toothbrushes by Category: Value 2010-2015
Table 91 Sales of Toothbrushes by Category: % Value Growth 2010-2015
Table 92 Sales of Toothpaste by Type: % Value Breakdown 2011-2015
Table 93 NBO Company Shares of Oral Care: % Value 2011-2015
Table 94 LBN Brand Shares of Oral Care: % Value 2012-2015
Table 95 Forecast Sales of Oral Care by Category: Value 2015-2020
Table 96 Forecast Sales of Oral Care by Category: % Value Growth 2015-2020
Table 97 Forecast Sales of Toothbrushes by Category: Value 2015-2020
Table 98 Forecast Sales of Toothbrushes by Category: % Value Growth 2015-2020
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 99 Sales of Skin Care by Category: Value 2010-2015
Table 100 Sales of Skin Care by Category: % Value Growth 2010-2015
Table 101 Sales of Skin Care by Premium vs Mass: % Value 2010-2015
Table 102 NBO Company Shares of Skin Care: % Value 2011-2015
Table 103 LBN Brand Shares of Skin Care: % Value 2012-2015
Table 104 LBN Brand Shares of Premium Skin Care: % Value 2012-2015
Table 105 Forecast Sales of Skin Care by Category: Value 2015-2020
Table 106 Forecast Sales of Skin Care by Category: % Value Growth 2015-2020
Table 107 Forecast Sales of Skin Care by Premium vs Mass: % Value 2015-2020
Headlines
Trends
Category Data
Table 108 Sales of Sun Care by Category: Value 2010-2015
Table 109 Sales of Sun Care by Category: % Value Growth 2010-2015
Table 110 Sales of Sun Care by Premium vs Mass: % Value 2010-2015
Table 111 NBO Company Shares of Sun Care: % Value 2011-2015
Table 112 LBN Brand Shares of Sun Care: % Value 2012-2015
Table 113 LBN Brand Shares of Premium Sun Care: % Value 2012-2015
Table 114 Forecast Sales of Sun Care by Category: Value 2015-2020
Table 115 Forecast Sales of Sun Care by Category: % Value Growth 2015-2020
Table 116 Forecast Sales of Sun Care by Premium vs Mass: % Value 2015-2020












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