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Naturally Healthy Beverages in Norway

  • September 2013
  • -
  • Euromonitor International
  • -
  • 35 pages

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The performance of naturally healthy beverages is associated with performances in key product categories. These are NH bottled water and NH 100% juice, which together accounted for 98% of all value sales in 2012. The 2011-2012 increase in NH bottled water value sales was due to increased demand as the result of media campaigns on healthy lifestyle. At the same time the category faces strong competition from other naturally healthy beverages as well as from fortified/functional beverages. Though...

Euromonitor International's Naturally Healthy Beverages in Norway report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: NH Hot Drinks, NH Soft Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Naturally Healthy Beverages market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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