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Organic Packaged Food in Norway

  • September 2013
  • -
  • Euromonitor International
  • -
  • 33 pages

In 2012 there was a strong increase in retail volume and current value sales of organic packaged food. On average, the consumption of organic food in Norway is low, compared to neighbouring countries such as Sweden and Denmark. The labelling of organic food is one of the main reasons for the low level of consumption by Norwegians. Most Norwegian consumers consider naturally healthy and better for you to be healthier formats than organic food.

Euromonitor International's Organic Packaged Food in Norway report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Organic Baby Food, Organic Bakery Products, Organic Canned/Preserved Food Excluding Ready Meals, Soup and Pasta, Organic Chilled Processed Meats, Fish/Seafood and Lunch Kit, Organic Confectionery, Organic Dairy, Organic Dessert Mixes, Organic Frozen Processed Food Excluding Ready Meals, Pizza, Soup and Noodles, Organic Ice Cream, Organic Noodles, Organic Oils and Fats, Organic Pasta, Organic Ready Meals, Organic Rice, Organic Sauces, Dressings and Condiments, Organic Snack Bars, Organic Soup, Organic Spreads, Organic Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Organic Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Organic Packaged Food in Norway
ORGANIC PACKAGED FOOD IN NORWAY
Euromonitor International
September 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Table 1 Sales of Organic-Functional Yoghurt: Value 2010-2012
Competitive Landscape
Prospects
Category Data
Table 2 Sales of Organic Packaged Food by Category: Value 2007-2012
Table 3 Sales of Organic Packaged Food by Category: % Value Growth 2007-2012
Table 4 Organic Packaged Food NBO Company Shares 2008-2012
Table 5 Organic Packaged Food NBO Brand Shares 2009-2012
Table 6 Forecast Sales of Organic Packaged Food by Category: Value 2012-2017
Table 7 Forecast Sales of Organic Packaged Food by Category: % Value Growth 2012-2017
Alma Norge As in Health and Wellness (norway)
Strategic Direction
Key Facts
Summary 1 Alma Norge AS: Key Facts
Summary 2 Alma Norge AS: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Alma Norge AS: Competitive Position 2012
Tine SA in Health and Wellness (norway)
Strategic Direction
Key Facts
Summary 4 Tine SA: Key Facts
Summary 5 Tine SA: Operational Indicators
Company Background
Competitive Positioning
Summary 6 Tine SA: Competitive Position 2012
Executive Summary
Health and Wellness Continues To Perform Well in 2012
Green Keyhole Symbol
Domestic Players Dominate Sales
Greater Availability Across Retailing Channels
Dynamic Development Anticipated in the Forecast Period
Key Trends and Developments
Health and Wellness Is Heavily Affected by Regulation
Consumer Health Concerns Ensure Positive Sales Growth
Strong Development in Food Intolerance
Organic Food Sales Develop Despite A Less Effective Labelling System
Fortified/functional Packaged Food Develops at A Steady Pace
Market Data
Table 8 Sales of Health and Wellness by Type: Value 2007-2012
Table 9 Sales of Health and Wellness by Type: % Value Growth 2007-2012
Table 10 Sales of Health and Wellness by Category: Value 2007-2012
Table 11 Sales of Health and Wellness by Category: % Value Growth 2007-2012
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2007-2012
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2007-2012
Table 14 Health and Wellness GBO Company Shares 2008-2012
Table 15 Health and Wellness NBO Company Shares 2008-2012
Table 16 Health and Wellness NBO Brand Shares 2009-2012
Table 17 Forecast Sales of Health and Wellness by Type: Value 2012-2017
Table 18 Forecast Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 19 Forecast Sales of Health and Wellness by Category: Value 2012-2017
Table 20 Forecast Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 21 Forecast Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Appendix
National Legislation
Sources
Summary 7 Research Sources












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