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Sportswear in Austria

  • February 2016
  • -
  • Euromonitor International
  • -
  • 25 pages

According to a long-term study conducted by the Austrian Chamber of Commerce, 30% of the Austrian population does not participate in any sporting activity at all. Moreover, the numbers of Austrians that are involved in regular sporting activity are declining. The study also found that only 16% of Austrians, mainly those in the 14-29 year old age group, undertake regular sporting activities, with cycling being the most popular sport, followed by running and swimming. One of the reasons for the...

Euromonitor International's Sportswear in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Sports Apparel, Sports Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Sportswear in Austria
SPORTSWEAR IN AUSTRIA
Euromonitor International
February 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Sportswear: Value 2010-2015
Table 2 Sales of Sportswear: % Value Growth 2010-2015
Table 3 NBO Company Shares of Sportswear: % Value 2011-2015
Table 4 LBN Brand Shares of Sportswear: % Value 2012-2015
Table 5 Distribution of Sportswear by Format: % Value 2010-2015
Table 6 Forecast Sales of Sportswear: Value 2015-2020
Table 7 Forecast Sales of Sportswear: % Value Growth 2015-2020
Canda Mode Gesmbh and Co Kg in Apparel and Footwear (austria)
Strategic Direction
Key Facts
Summary 1 CandA Mode GesmbHand Co KG: Key Facts
Retail Operations
Summary 2 CandA Mode GesmbHand Co KG: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 3 CandA Mode GesmbHand Co KG: Competitive Position 2015
Hennes and Mauritz (handm) Gesmbh in Apparel and Footwear (austria)
Strategic Direction
Key Facts
Summary 4 Hennes and Mauritz (HandM) GesmbH: Key Facts
Retail Operations
Summary 5 Hennes and Mauritz (HandM) GesmbH: Retail Operational Indicators
Internet Strategy
Competitive Positioning
Summary 6 Hennes and Mauritz (HandM) GesmbH: Competitive Position 2015
Executive Summary
the Austrian Apparel and Footwear Industry Registers Moderate Value Growth
the Expansion of Discounters Continues
the Leading Apparel and Footwear Retailers Are Also the Most Successful
Internet Retailing Poses Stiff Competition To Store-based Retailing
Moderate Growth Is Expected
Key Trends and Developments
Online Retailing Erodes the Earnings of Brick and Mortar Retailers
Strong Brand Personalities Matter in A Competitive Market Place
New Opportunities Are Created Through the Development of Lifestyle Trends
Market Data
Table 8 Sales of Apparel and Footwear by Category: Volume 2010-2015
Table 9 Sales of Apparel and Footwear by Category: Value 2010-2015
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2010-2015
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2010-2015
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2011-2015
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2012-2015
Table 14 Distribution of Apparel and Footwear by Format: % Value 2010-2015
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2015
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2015-2020
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2015-2020
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 7 Research Sources












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ref:plp2016

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