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Laundry Care in Thailand

  • January 2016
  • -
  • Euromonitor International
  • -
  • 29 pages

Laundry care is the second fastest-growing category in home care with value growth of 4% in 2015, slightly slower than air care. There have been constant innovations in product functionality, fragrance and packaging to cater to the needs of different consumer groups. Detergents integrated with fabric softeners featuring effective stain removal were widely available in numerous variants. Local consumers typically showed keen interest in these types of products despite high pricing. However,...

Euromonitor International's Laundry Care in Thailand market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Laundry Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Laundry Care in Thailand
LAUNDRY CARE IN THAILAND
Euromonitor International
January 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Household Possession of Washing Machines 2010-2015
Category Data
Table 2 Sales of Laundry Care by Category: Value 2010-2015
Table 3 Sales of Laundry Care by Category: % Value Growth 2010-2015
Table 4 Sales of Laundry Aids by Category: Value 2010-2015
Table 5 Sales of Laundry Aids by Category: % Value Growth 2010-2015
Table 6 Sales of Laundry Detergents by Category: Value 2010-2015
Table 7 Sales of Laundry Detergents by Category: % Value Growth 2010-2015
Table 8 NBO Company Shares of Laundry Care: % Value 2011-2015
Table 9 LBN Brand Shares of Laundry Care: % Value 2012-2015
Table 10 NBO Company Shares of Laundry Aids: % Value 2011-2015
Table 11 LBN Brand Shares of Laundry Aids: % Value 2012-2015
Table 12 NBO Company Shares of Laundry Detergents: % Value 2011-2015
Table 13 LBN Brand Shares of Laundry Detergents: % Value 2012-2015
Table 14 Forecast Sales of Laundry Care by Category: Value 2015-2020
Table 15 Forecast Sales of Laundry Care by Category: % Value Growth 2015-2020
Bio Consumer Co Ltd in Home Care (thailand)
Strategic Direction
Key Facts
Summary 1 Bio Consumer Co Ltd: Key Facts
Company Background
Production
Summary 2 Bio Consumer Co Ltd: Production Statistics 2015
Competitive Positioning
Summary 3 Bio Consumer Co Ltd: Competitive Position 2015
Ip Mfg Co Ltd in Home Care (thailand)
Strategic Direction
Key Facts
Summary 4 IP Mfg Co Ltd: Key Facts
Company Background
Production
Summary 5 IP Mfg Co Ltd: Production Statistics 2015
Competitive Positioning
Summary 6 IP Mfg Co Ltd: Competitive Position 2015
Lion Corp (thailand) Ltd in Home Care (thailand)
Strategic Direction
Key Facts
Summary 7 Lion Corp (Thailand) Ltd: Key Facts
Company Background
Production
Summary 8 Lion Corp (Thailand) Ltd: Production Statistics 2015
Competitive Positioning
Summary 9 Lion Corp (Thailand) Ltd: Competitive Position 2015
Executive Summary
Home Care Records Slower Growth in 2015
Increasing Consumer Preference for Products With Natural Ingredients
International Players Continue To Dominate Home Care Market
Online Grocery Shopping Service Expands, Lifting Home Care Sales Through the Internet Retailing Channel
Home Care Is Set To Grow Modestly in the Forecast Period
Key Trends and Developments
Local Consumers on the Hunt for Value-for-money
Manufacturers Team Up With Retailers for Green Movement
Online Grocery Shopping Service Expands
Market Indicators
Table 16 Households 2010-2015
Market Data
Table 17 Sales of Home Care by Category: Value 2010-2015
Table 18 Sales of Home Care by Category: % Value Growth 2010-2015
Table 19 NBO Company Shares of Home Care: % Value 2011-2015
Table 20 LBN Brand Shares of Home Care: % Value 2012-2015
Table 21 Penetration of Private Label in Home Care by Category: % Value 2010-2015
Table 22 Distribution of Home Care by Format: % Value 2010-2015
Table 23 Distribution of Home Care by Format and Category: % Value 2015
Table 24 Forecast Sales of Home Care by Category: Value 2015-2020
Table 25 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Sources
Summary 10 Research Sources












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