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Surface Care in Thailand

  • January 2016
  • -
  • Euromonitor International
  • -
  • 24 pages

In 2015, bathroom cleaners accounted for 49% of total household spending on surface care. That is because Thais use bathroom cleaners for cleaning everything including floors, kitchen walls, wood furniture, stone furniture and even outdoor furniture. That might explain why other single-use or multitask surface care products are rarely popular in the country when compared with bathroom cleaners, along with the fact that bathroom cleaners are also more strongly present on shelves in well-known...

Euromonitor International's Surface Care in Thailand market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Home Care Disinfectants, Home Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents, Window/Glass Cleaners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Surface Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Surface Care in Thailand
SURFACE CARE IN THAILAND
Euromonitor International
January 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Surface Care by Category: Value 2010-2015
Table 2 Sales of Surface Care by Category: % Value Growth 2010-2015
Table 3 NBO Company Shares of Surface Care: % Value 2011-2015
Table 4 LBN Brand Shares of Surface Care: % Value 2012-2015
Table 5 Forecast Sales of Surface Care by Category: Value 2015-2020
Table 6 Forecast Sales of Surface Care by Category: % Value Growth 2015-2020
Ip Mfg Co Ltd in Home Care (thailand)
Strategic Direction
Key Facts
Summary 1 IP Mfg Co Ltd: Key Facts
Company Background
Production
Summary 2 IP Mfg Co Ltd: Production Statistics 2015
Competitive Positioning
Summary 3 IP Mfg Co Ltd: Competitive Position 2015
Lion Corp (thailand) Ltd in Home Care (thailand)
Strategic Direction
Key Facts
Summary 4 Lion Corp (Thailand) Ltd: Key Facts
Company Background
Production
Summary 5 Lion Corp (Thailand) Ltd: Production Statistics 2015
Competitive Positioning
Summary 6 Lion Corp (Thailand) Ltd: Competitive Position 2015
Siam Poolsub Interchemical Co Ltd in Home Care (thailand)
Strategic Direction
Key Facts
Summary 7 Siam Poolsub Interchemical Co Ltd: Key Facts
Company Background
Production
Summary 8 Siam Poolsub Interchemical Co Ltd: Production Statistics 2013
Private Label
Summary 9 Siam Poolsub Interchemical Co Ltd: Private Label Portfolio
Competitive Positioning
Summary 10 Siam Poolsub Interchemical Co Ltd: Competitive Position 2015
Executive Summary
Home Care Records Slower Growth in 2015
Increasing Consumer Preference for Products With Natural Ingredients
International Players Continue To Dominate Home Care Market
Online Grocery Shopping Service Expands, Lifting Home Care Sales Through the Internet Retailing Channel
Home Care Is Set To Grow Modestly in the Forecast Period
Key Trends and Developments
Local Consumers on the Hunt for Value-for-money
Manufacturers Team Up With Retailers for Green Movement
Online Grocery Shopping Service Expands
Market Indicators
Table 7 Households 2010-2015
Market Data
Table 8 Sales of Home Care by Category: Value 2010-2015
Table 9 Sales of Home Care by Category: % Value Growth 2010-2015
Table 10 NBO Company Shares of Home Care: % Value 2011-2015
Table 11 LBN Brand Shares of Home Care: % Value 2012-2015
Table 12 Penetration of Private Label in Home Care by Category: % Value 2010-2015
Table 13 Distribution of Home Care by Format: % Value 2010-2015
Table 14 Distribution of Home Care by Format and Category: % Value 2015
Table 15 Forecast Sales of Home Care by Category: Value 2015-2020
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Sources
Summary 11 Research Sources












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