Table of Contents
Robust Scientific Proof and Stringent Regulations Drive Market Growth
Due to the rising costs of healthcare, consumers have begun to adopt preventive solutions rather than relying on therapeutic intervention after the onset of disease. Supplementing daily diets with health ingredients can help in these preventive measures, especially in terms of women’s health. This market insight examines the global women’s health ingredients market through an analysis of market dynamics as well as overviews of regulatory, product, and competitive trends. The base year is 2012, and the forecast period is 2013 to 2019.
•Dietary supplements, as an application, dominate the women’s health ingredients market. Food and beverage fortification is still an emerging market that presents immense future potential.
•Globally, the aging population and, thus, the increasing prevalence of osteoporosis are key drivers for the women’s health ingredients market.
•Increasing healthcare costs in the United States and Europe also constitute a key growth driver for this market. Because of these costs, preventive healthcare can offer a better, more cost-effective way for consumers to maintain a healthy and active lifestyle.
•The high cost of research and development, spurred by limited consumer awareness and regulations, is one of the main challenges for the market. Regulations require validated scientific proof for an ingredient’s health claims; these challenges need to be effectively addressed by market participants for greater growth.
•The declining prices of health ingredients due to intense competition is a major restraint impacting the total revenue of market participants.
Executive Summary—Top Trends
•People who consume foods fortified with health ingredients expect these foods to taste the same as regular products. This has compelled companies to invest more in improving research for sensory parameters.
•Different women’s health ingredients are blended for multiple health benefits. Multi-faceted products that provide significant benefits in more than one area provide maximum benefits to the consumer.
•Developing dietary supplement formulations that address different demographic requirements, customizing dosages, and varying intake formats will increase product penetration.
•Trade shows and consumer awareness campaigns that focus on the importance of preventive healthcare for women will help in market growth.
•Products with robust scientific proof and approved health claims will be more preferred by consumers.
Research Scope and Methodology
•This research service provides strategic insights into 6 women’s health ingredients: soy isoflavones, folic acid, vitamin D, calcium, iron, and cranberry extract.
•Geographically, the study covers the global market.
•The base year for this market insight is 2012, with a market study period of 2009 to 2019.
•The service provides insights into key trends impacting growth, product and application analyses, and a competitive scenario for ingredient type.
•It also gives a snapshot of regulatory intricacies and product development trends.
•This study discusses the market dynamics of women’s health ingredients.
•This study also discusses trends across the regions and the importance of these regions in the coming years.
Total Women’s Health Ingredients Market—Introduction
•Throughout the global population, women’s health issues abound. These issues include bone-related disorders such as osteoporosis, which is the most widespread among disorders affecting women’s health; urinary tract infections (UTIs); and anemia.
•Osteoporosis is a disease characterized by low bone mass and the structural deterioration of bone tissue, leading to bone fragility and an increased risk of hip, spine, and wrist fractures. Women are more prone to this disease, which can be prevented and treated.
•An International Osteoporosis Foundation analysis suggests that the number of osteoporosis cases is expected to increase from approximately Xmillion to X million over the next fifty years.
•According to the National Institute of Health, in 2012, more than Xmillion people in the United States either already have osteoporosis or are at high risk of developing it due to low bone mass.
•Europe holds the largest number of osteoporotic fractures, accounting for X% of the total.
•Calcium and vitamin D are primarily marketed for bone health.
- Low calcium intake appears to be associated with low bone mass, rapid bone loss, and high fracture rates.
- Vitamin D was found to have an important role in calcium absorption and in supporting bone health.
•Women are at a greater risk of developing UTIs than men; UTIs are painful, and can be potentially dangerous if infections spread to the kidneys. Therefore preventing or quickly treating a UTI is of utmost importance.
•Women have greater requirements for minerals like iron. A deficiency in the diet can quickly lead to a debilitating anemic condition requiring expensive medical intervention.
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