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Imported Drama Series in Europe

  • June 2013
  • 154 pages
  • Digital TV Research
Report ID: 1658902

Summary

Table of Contents

The value of imported drama series for European broadcasters was $5.4 billion in 2012; down by $1 billion (16%) on the 2008 total, according to the latest edition of the Imported Drama Series in Europe report. The total number of imported drama series hours screened declined by 2% between 2008 and 2012, so the hourly value dropped by 14%.

Italy was the top country by value created from imported drama series in 2012, closely followed by Germany. France was third. Italy, Germany and France generated 55% of Europe’s total in 2012.

The Imported Drama Series in Europe report covers 119 channels across 21 territories. The value is calculated from advertising revenues received when screening these programs – and/or a proportion of funding to public broadcasters.

Published in June 2013, this 154-page, PDF-delivered report is a collaboration that draws analysis from several extensive and proprietary databases (covering 1,677 different titles), the Imported Drama Series in Europe report answers these questions and more:
• By how much do channels benefit from screening imported drama series?
• Which channels screen the most hours of imported drama series?
• How have channels altered their scheduling to incorporate imports?
• How many hours of imported drama series are screened by each channel during primetime?
• Where does each of the main distributors enjoy the most success?

As well as comparative pan-European analysis and tables, each country profile contains the following detail:
• Analysis of imported drama series for the major free-to-air broadcasters, including changes in scheduling policy, output deals with distributors, top performing imports, which channels screen which imported drama series, government attitude, pay TV and digital television penetration.
• Revenues generated by imported drama series by channel both in local currency and in $ (2008-2012)
• Hours of imported drama series screened by channel (2008-2012)
• Average value per hour of imported drama series by channel both in local currency and in $ (2008-2012)
• Imported drama series as a % and by hours for each daypart by channel in 2012
• Breakdown of primetime imported drama series by country of origin in 2012
• Breakdown of primetime imported drama series by country of origin in 2012
• Breakdown of all-day imported drama series by distributor in 2012
• Breakdown of all-day imported drama series by distributor in 2012
• Top primetime imported drama series by hours screened by channel in 2012

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