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Alcoholic Drinks in Tunisia

  • June 2016
  • -
  • Euromonitor International
  • -
  • 54 pages

Alcoholic drinks witnessed dynamic volume growth in 2015 and growth rates during the year were higher than the respective CAGRs recorded over the review period. Despite the increases in taxes imposed by the authorities on beer and wine, consumer demand has not declined; on the contrary, it is increasing every year. Furthermore, beer saw a strong performance in 2015 as this is the most popular alcoholic drink among Tunisian consumers. The affordability of beer among low-income and middle-income c...

Euromonitor International’s Alcoholic Drinks in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Alcoholic Drinks in Tunisia
ALCOHOLIC DRINKS IN TUNISIA
Euromonitor International
June 2016

LIST OF CONTENTS AND TABLES

Executive Summary
Positive Volume Growth Registered in Alcoholic Drinks in Tunisia
Two New Beer Brands Emerge in 2015, Including the First Black Beer in Tunisia
Societe Frigorifique Et Brasserie De Tunis Remains the Leader in Alcoholic Drinks
Sales of Alcohol Drinks Increase Through Modern Grocery Retailers
Positive Performance Anticipated for Alcoholic Drinks Over the Forecast Period
Market Background
Legislation
Taxation and Duty Levies
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2015
Table 1 Selling Margin of a Typical Beer Brand in Retail Channel Which Uses Wholesalers 2015
Table 2 Selling Margin of a Typical Beer Brand in Retail Channel Which Does Not Use Wholesalers 2015
Table 3 Selling Margin of a Typical Wine Brand in Retail Channel Which Uses Wholesalers 2015
Table 4 Selling Margin of a Typical Wine Brand in Retail Channel Which Does Not Use Wholesalers 2015
Table 5 Selling Margin of a Typical Spirits Brand in Retail Channel Which Uses Wholesalers 2015
Table 6 Selling Margin of a Typical Spirits Brand in Retail Channel Which Does Not Use Wholesalers 2015
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Key New Product Launches
Summary 2 Key New Product Developments 2015
Market Indicators
Table 7 Retail Consumer Expenditure on Alcoholic Drinks 2010-2015
Market Data
Table 8 Sales of Alcoholic Drinks by Category: Total Volume 2010-2015
Table 9 Sales of Alcoholic Drinks by Category: Total Value 2010-2015
Table 10 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2010-2015
Table 11 Sales of Alcoholic Drinks by Category: % Total Value Growth 2010-2015
Table 12 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2015
Table 13 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2015
Table 14 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2015
Table 15 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2015
Table 16 GBO Company Shares of Alcoholic Drinks: % Total Volume 2011-2015
Table 17 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2010-2015
Table 18 Distribution of Alcoholic Drinks by Format by Category: % Off-trade Volume 2015
Table 19 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2015-2020
Table 20 Forecast Sales of Alcoholic Drinks by Category: Total Value 2015-2020
Table 21 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020
Table 22 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020
Definitions
Published Data Comparisons
Sources
Summary 3 Research Sources
Ets Felix Habib and Cie in Alcoholic Drinks (tunisia)
Strategic Direction
Key Facts
Summary 4 Ets Felix Habib and Cie: Key Facts
Competitive Positioning
Summary 5 Ets Felix Habib and Cie: Competitive Position 2015
Magro SA in Alcoholic Drinks (tunisia)
Strategic Direction
Key Facts
Summary 6 La Cave Privee: Key Facts
Internet Strategy
Company Background
Chart 1 La Cave Privee: BAILEYS in TUNIS
Private Label
Competitive Positioning
Summary 7 La Cave Privee: Competitive Position 2015
Societe Frigorifique Et Brasserie De Tunis in Alcoholic Drinks (tunisia)
Strategic Direction
Key Facts
Summary 8 Societe Frigorifique et Brasserie de Tunis: Key Facts
Competitive Positioning
Summary 9 Societe Frigorifique et Brasserie de Tunis: Competitive Position 2015
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Background
Lager Price Band Methodology
Summary 10 Lager by Price Band 2015
Table 23 Number of Breweries 2010-2015
Category Data
Table 24 Sales of Beer by Category: Total Volume 2010-2015
Table 25 Sales of Beer by Category: Total Value 2010-2015
Table 26 Sales of Beer by Category: % Total Volume Growth 2010-2015
Table 27 Sales of Beer by Category: % Total Value Growth 2010-2015
Table 28 Sales of Beer by Off-trade vs On-trade: Volume 2010-2015
Table 29 Sales of Beer by Off-trade vs On-trade: Value 2010-2015
Table 30 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2010-2015
Table 31 Sales of Beer by Off-trade vs On-trade: % Value Growth 2010-2015
Table 32 GBO Company Shares of Beer: % Total Volume 2011-2015
Table 33 NBO Company Shares of Beer: % Total Volume 2011-2015
Table 34 LBN Brand Shares of Beer: % Total Volume 2012-2015
Table 35 Production, Imports and Exports of Beer: Total Volume 2009-2014
Table 36 Imports of Beer by Country of Origin: Total Volume 2009-2014
Table 37 Imports of Beer by Country of Origin: Total Value 2009-2014
Table 38 Exports of Beer by Country of Destination: Total Volume 2009-2014
Table 39 Exports of Beer by Country of Destination: Total Value 2009-2014
Table 40 Forecast Sales of Beer by Category: Total Volume 2015-2020
Table 41 Forecast Sales of Beer by Category: Total Value 2015-2020
Table 42 Forecast Sales of Beer by Category: % Total Volume Growth 2015-2020
Table 43 Forecast Sales of Beer by Category: % Total Value Growth 2015-2020
Headlines
Trends
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 44 Sales of Spirits by Category: Total Volume 2010-2015
Table 45 Sales of Spirits by Category: Total Value 2010-2015
Table 46 Sales of Spirits by Category: % Total Volume Growth 2010-2015
Table 47 Sales of Spirits by Category: % Total Value Growth 2010-2015
Table 48 Sales of Spirits by Off-trade vs On-trade: Volume 2010-2015
Table 49 Sales of Spirits by Off-trade vs On-trade: Value 2010-2015
Table 50 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2010-2015
Table 51 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2010-2015
Table 52 GBO Company Shares of Spirits: % Total Volume 2011-2015
Table 53 NBO Company Shares of Spirits: % Total Volume 2011-2015
Table 54 LBN Brand Shares of Spirits: % Total Volume 2012-2015
Table 55 Production, Imports and Exports of Brandy and Cognac: Total Volume 2009-2014
Table 56 Production, Imports and Exports of Rum: Total Volume 2009-2014
Table 57 Production, Imports and Exports of Whiskies: Total Volume 2009-2014
Table 58 Production, Imports and Exports of Gin: Total Volume 2009-2014
Table 59 Production, Imports and Exports of Vodka: Total Volume 2009-2014
Table 60 Forecast Sales of Spirits by Category: Total Volume 2015-2020
Table 61 Forecast Sales of Spirits by Category: Total Value 2015-2020
Table 62 Forecast Sales of Spirits by Category: % Total Volume Growth 2015-2020
Table 63 Forecast Sales of Spirits by Category: % Total Value Growth 2015-2020
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
Table 64 Sales of Wine by Category: Total Volume 2010-2015
Table 65 Sales of Wine by Category: Total Value 2010-2015
Table 66 Sales of Wine by Category: % Total Volume Growth 2010-2015
Table 67 Sales of Wine by Category: % Total Value Growth 2010-2015
Table 68 Sales of Wine by Off-trade vs On-trade: Volume 2010-2015
Table 69 Sales of Wine by Off-trade vs On-trade: Value 2010-2015
Table 70 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2010-2015
Table 71 Sales of Wine by Off-trade vs On-trade: % Value Growth 2010-2015
Table 72 Production, Imports and Exports of Wine: Total Volume 2009-2014
Table 73 Forecast Sales of Wine by Category: Total Volume 2015-2020
Table 74 Forecast Sales of Wine by Category: Total Value 2015-2020
Table 75 Forecast Sales of Wine by Category: % Total Volume Growth 2015-2020
Table 76 Forecast Sales of Wine by Category: % Total Value Growth 2015-2020












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