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Fortified/Functional Packaged Food in Hong Kong, China

  • September 2013
  • -
  • Euromonitor International
  • -
  • 30 pages

With the unstable economic conditions in 2012, consumers once again feared for their jobs and in turn faced hectic schedules in both their working and personal lives. This in turn led to them having less time to exercise or even have a proper meal. Therefore, the increasing health consciousness of consumers led to them turning to other sources to enhance and bridge the nutritional gap on a daily basis. This in turn enabled fortified/functional packaged food to post 8% retail value growth in...

Euromonitor International's Fortified/Functional Packaged Food in Hong Kong, China report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: FF Baby Food, FF Bakery Products, FF Confectionery, FF Dairy, FF Meal Replacement, FF Noodles, FF Oils and Fats, FF Pasta, FF Snack Bars, FF Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fortified/Functional Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Fortified/Functional Packaged Food in Hong Kong, China
FORTIFIED/FUNCTIONAL PACKAGED FOOD IN HONG KONG, CHINA
Euromonitor International
September 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Fortified/Functional Packaged Food by Category: Value 2007-2012
Table 2 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2007-2012
Table 3 Key Functional Ingredients in Fortified/Functional Biscuits: % Breakdown 2007-2012
Table 4 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Breakdown 2007-2012
Table 5 Key Functional Ingredients in Fortified/Functional Bread: % Breakdown 2007-2012
Table 6 Key Functional Ingredients in Fortified/Functional Chewing Gum: % Breakdown 2007-2012
Table 7 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Breakdown 2007-2012
Table 8 Key Functional Ingredients in Flavoured Milk Drinks: % Breakdown 2007-2012
Table 9 Key Functional Ingredients in Fortified/Functional Milk: % Breakdown 2007-2012
Table 10 Key Functional Ingredients in Fortified/Functional Dairy-based Yoghurt: % Breakdown 2007-2012
Table 11 Fortified/Functional Packaged Food NBO Company Shares 2008-2012
Table 12 Fortified/Functional Packaged Food NBO Brand Shares 2009-2012
Table 13 Fortified/Functional Bread NBO Brand Shares 2009-2012
Table 14 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2012-2017
Table 15 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2012-2017
Kowloon Dairy Ltd in Health and Wellness (hong Kong, China)
Strategic Direction
Key Facts
Summary 1 Kowloon Dairy Ltd: Key Facts
Company Background
Competitive Positioning
Summary 2 Kowloon Dairy Ltd: Competitive Position 2012
Executive Summary
Health and Wellness Registers Positive Performance in 2012
Consumers Turn To Health and Wellness Products To Enhance Wellbeing
Domestic and International Players Account for A Fairly Equal Presence
Supermarkets Gains Ground in Health and Wellness
Health and Wellness Expects Positive Performance
Key Trends and Developments
Minimal Impact From Unstable Economic Conditions in 2012
Consumers Become Increasingly Health Conscious
Fast-paced Consumer Lifestyles Benefit Health and Wellness Products
New Ban on Baby Milk Formula Advertising
Domestic Players Increase Their Marketing Campaigns
Market Data
Table 16 Sales of Health and Wellness by Type: Value 2007-2012
Table 17 Sales of Health and Wellness by Type: % Value Growth 2007-2012
Table 18 Sales of Health and Wellness by Category: Value 2007-2012
Table 19 Sales of Health and Wellness by Category: % Value Growth 2007-2012
Table 20 Sales of Health and Wellness by Prime Positioning: Value 2007-2012
Table 21 Sales of Health and Wellness by Prime Positioning: % Value Growth 2007-2012
Table 22 Health and Wellness GBO Company Shares 2008-2012
Table 23 Health and Wellness NBO Company Shares 2008-2012
Table 24 Health and Wellness NBO Brand Shares 2009-2012
Table 25 Forecast Sales of Health and Wellness by Type: Value 2012-2017
Table 26 Forecast Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 27 Forecast Sales of Health and Wellness by Category: Value 2012-2017
Table 28 Forecast Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 29 Forecast Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 30 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Appendix
National Legislation
Sources
Summary 3 Research Sources












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