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Fortified/Functional Packaged Food in Russia

  • September 2013
  • -
  • Euromonitor International
  • -
  • 31 pages

During the review period competition amongst manufacturers offering fortified/functional products tightened significantly. Functional products introduced by large international players which proved to be demanded by the market were copied by other manufacturers. Even private label products with probiotic functions appeared by the end of the review period. Manufacturers trying to avoid competition had to experiment with new functional product claims and new target groups. This became the main...

Euromonitor International's Fortified/Functional Packaged Food in Russia report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: FF Baby Food, FF Bakery Products, FF Confectionery, FF Dairy, FF Meal Replacement, FF Noodles, FF Oils and Fats, FF Pasta, FF Snack Bars, FF Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fortified/Functional Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Fortified/Functional Packaged Food in Russia
FORTIFIED/FUNCTIONAL PACKAGED FOOD IN RUSSIA
Euromonitor International
September 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Fortified/Functional Packaged Food by Category: Value 2007-2012
Table 2 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2007-2012
Table 3 Key Functional Ingredients in Fortified/Functional Biscuits: % Breakdown 2007-2012
Table 4 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Breakdown 2007-2012
Table 5 Key Functional Ingredients in Fortified/Functional Bread: % Breakdown 2007-2012
Table 6 Key Functional Ingredients in Fortified/Functional Chewing Gum: % Breakdown 2007-2012
Table 7 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Breakdown 2007-2012
Table 8 Key Functional Ingredients in Flavoured Milk Drinks: % Breakdown 2007-2012
Table 9 Key Functional Ingredients in Fortified/Functional Milk: % Breakdown 2007-2012
Table 10 Key Functional Ingredients in Fortified/Functional Dairy-based Yoghurt: % Breakdown 2007-2012
Table 11 Key Functional Ingredients in Fortified/Functional Spreadable Oils and Fats: % Breakdown 2007-2012
Table 12 Key Functional Ingredients in Fortified/Functional Breakfast Bars: % Breakdown 2007-2012
Table 13 Fortified/Functional Packaged Food NBO Company Shares 2008-2012
Table 14 Fortified/Functional Packaged Food NBO Brand Shares 2009-2012
Table 15 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2012-2017
Table 16 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2012-2017
Leovit Nutrio Ooo in Health and Wellness (russia)
Strategic Direction
Key Facts
Summary 1 Leovit Nutrio OOO: Key Facts
Company Background
Competitive Positioning
Summary 2 Leovit Nutrio OOO: Competitive Position 2012
Executive Summary
Health and Wellness Continues Double-digit Growth
TV Shows and Brands' Advertising Facilitate Consumer Education
Competition in Health and Wellness Tightens
Development of Modern Retail Formats Facilitates Growth of Health and Wellness
Russia Remains A Market With A High Growth Potential for Health and Wellness
Key Trends and Developments
Russia Remains A Market With A High Growth Potential for Health and Wellness
Russian Customers Get More Health and Wellness Conscious
Development of Modern Retail Formats Facilitates Growth of Health and Wellness
Development of New Product Segments Drives the Market Growth
Natural and Organic Products May Become Cheaper
Market Data
Table 17 Sales of Health and Wellness by Type: Value 2007-2012
Table 18 Sales of Health and Wellness by Type: % Value Growth 2007-2012
Table 19 Sales of Health and Wellness by Category: Value 2007-2012
Table 20 Sales of Health and Wellness by Category: % Value Growth 2007-2012
Table 21 Sales of Health and Wellness by Prime Positioning: Value 2007-2012
Table 22 Sales of Health and Wellness by Prime Positioning: % Value Growth 2007-2012
Table 23 Health and Wellness GBO Company Shares 2008-2012
Table 24 Health and Wellness NBO Company Shares 2008-2012
Table 25 Health and Wellness NBO Brand Shares 2009-2012
Table 26 Forecast Sales of Health and Wellness by Type: Value 2012-2017
Table 27 Forecast Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 28 Forecast Sales of Health and Wellness by Category: Value 2012-2017
Table 29 Forecast Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 30 Forecast Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 31 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Appendix
National Legislation
Sources
Summary 3 Research Sources












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