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Fortified/Functional Packaged Food in Venezuela

  • September 2013
  • -
  • Euromonitor International
  • -
  • 32 pages

In Venezuela, FF bakery products is the largest category within FF packaged food, accounting for 34% value share in 2012. This is because of the weight of FF breakfast cereals, which held over 50% of the total volume of breakfast cereals sold in the country. Alimentos Kellogg is the leading company in this category as its range of products including family and children’s breakfast cereals are all fortified with vitamins and minerals. The fact that breakfast cereals are consumed by all family...

Euromonitor International's Fortified/Functional Packaged Food in Venezuela report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: FF Baby Food, FF Bakery Products, FF Confectionery, FF Dairy, FF Meal Replacement, FF Noodles, FF Oils and Fats, FF Pasta, FF Snack Bars, FF Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Fortified/Functional Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Fortified/Functional Packaged Food in Venezuela
FORTIFIED/FUNCTIONAL PACKAGED FOOD IN VENEZUELA
Euromonitor International
September 2013

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Fortified/Functional Packaged Food by Category: Value 2007-2012
Table 2 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2007-2012
Table 3 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Breakdown 2007-2012
Table 4 Key Functional Ingredients in Fortified/Functional Bread: % Breakdown 2007-2012
Table 5 Key Functional Ingredients in Fortified/Functional Chocolate Confectionery: % Breakdown 2007-2012
Table 6 Key Functional Ingredients in Fortified/Functional Chewing Gum: % Breakdown 2007-2012
Table 7 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Breakdown 2007-2012
Table 8 Key Functional Ingredients in Flavoured Milk Drinks: % Breakdown 2007-2012
Table 9 Key Functional Ingredients in Fortified/Functional Dairy-based Yoghurt: % Breakdown 2007-2012
Table 10 Key Functional Ingredients in Fortified/Functional Breakfast Bars: % Breakdown 2007-2012
Table 11 Fortified/Functional Packaged Food NBO Company Shares 2008-2012
Table 12 Fortified/Functional Packaged Food NBO Brand Shares 2009-2012
Table 13 Fortified/Functional Bread NBO Brand Shares 2009-2012
Table 14 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2012-2017
Table 15 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2012-2017
Alimentos Kellogg SA in Health and Wellness (venezuela)
Strategic Direction
Key Facts
Summary 1 Alimentos Kellogg SA: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Alimentos Kellogg SA: Competitive Position 2011
Lácteos Los Andes Ca in Health and Wellness (venezuela)
Strategic Direction
Key Facts
Summary 3 Lácteos Los Andes CA: Key Facts
Company Background
Production
Competitive Positioning
Summary 4 Lácteos Los Andes CA: Competitive Position 2012
Executive Summary
Health and Wellness Packaged Food Posts Positive Value Growth in 2012
Omega Fatty Acids Lead New Product Development in Packaged Food Arena
PepsiCo Alimentos Points To the Development of Healthy Snacks
Supermarkets Remain the Leading Channel for the Purchase of Health and Wellness Packaged Food
Health and Wellness Packaged Food Is Expected To Grow at A Moderate Pace
Key Trends and Developments
Health and Wellness Packaged Food Remains A Niche in Venezuela
Restricted Access To Foreign Currency and Declining Purchasing Power Limit Innovation in Food Intolerance and Organic Packaged Food
Ageing Population Leads the Way in New Product Development
Prices of Health and Wellness Packaged Food Products Continue To Limit the Adoption of A Healthy Diet
PepsiCo Alimentos Points To the Development of Healthy Snacks
Market Data
Table 16 Sales of Health and Wellness by Type: Value 2007-2012
Table 17 Sales of Health and Wellness by Type: % Value Growth 2007-2012
Table 18 Sales of Health and Wellness by Category: Value 2007-2012
Table 19 Sales of Health and Wellness by Category: % Value Growth 2007-2012
Table 20 Sales of Health and Wellness by Prime Positioning: Value 2007-2012
Table 21 Sales of Health and Wellness by Prime Positioning: % Value Growth 2007-2012
Table 22 Health and Wellness GBO Company Shares 2008-2012
Table 23 Health and Wellness NBO Company Shares 2008-2012
Table 24 Health and Wellness NBO Brand Shares 2009-2012
Table 25 Forecast Sales of Health and Wellness by Type: Value 2012-2017
Table 26 Forecast Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 27 Forecast Sales of Health and Wellness by Category: Value 2012-2017
Table 28 Forecast Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 29 Forecast Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 30 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Appendix
National Legislation
Definitions
Sources
Summary 5 Research Sources












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