Printed Media Retail Market in Switzerland

• Publication date: July 2009

Introduction The author's retail databooks are based on key market value data for eight major product sectors, 20 product markets, 16 core retail distribution channels and 62 countries. This profile focuses on the printed media retail market in Switzerland and provides current and forecast data on market value in relation to the parent retail sector and total retail within the country. Scope *Total product retai...

Introduction

The author's retail databooks are based on key market value data for eight major product sectors, 20 product markets, 16 core retail distribution channels and 62 countries. This profile focuses on the printed media retail market in Switzerland and provides current and forecast data on market value in relation to the parent retail sector and total retail within the country.

Scope

*Total product retail market value from 2002 to 2007 as well as forecasts to 2012

*The size of the product market as a proportion of total product sector sales and a growth rate comparison

*Current and forecast product market value segmented by major retail channels

Highlights

Printed media market accounted for 90.9% of the books, news and stationery sector value in Switzerland in 2007. The market decreased at a negative compound annual growth rate (CAGR) of 0.1% between 2002 and 2007.

The other specialists format led the printed media market, with a share of 51.1% in 2007.

Reasons to Purchase

*Discover how this product's share of total retail and sector sales is changing

*Identify fast growth channels in the country for this particular product market

*Understand the future direction of the market with reliable historical data and full five year forecasting

Publishing Industry in Switzerland

TABLE OF CONTENTS

DATAMONITOR VIEW 1
Catalyst 1
Summary 1
Methodology 1
PRINTED MEDIA MARKET OVERVIEW 5
Market overview 5
PRINTED MEDIA MARKET ANALYSIS 6
Market analysis 6
Market value 7
PRINTED MEDIA MARKET ANALYSIS: COMPARISON WITHIN THE SECTOR 9
Market analysis by sector 9
Sector revenue comparison 10
PRINTED MEDIA MARKET ANALYSIS: TOTAL RETAIL COMPARISON 14
Market analysis: Comparison with total retail sector 14
Market revenue comparison 15
PRINTED MEDIA MARKET ANALYSIS: RETAIL FORMAT 17
Market analysis by retail format 17
Market revenues by retail format 18
Market analysis by retail format, 2002–12 20
APPENDIX 22
Methodology 22
Market Definition 23
Related Research 27
Datamonitor Consulting 27
Disclaimer 28


LIST OF FIGURES
Figure 1: Printed media market value in Switzerland, ($m), 2002–12 6
Figure 2: Printed media market value in Switzerland, ($m), 2002–07 7
Figure 3: Printed media market value in Switzerland, ($m), 2007–12 8
Figure 4: Books, news and stationery sector in Switzerland, value by market (%), 2007 9
Figure 5: Printed media market and books, news and stationery sector revenue comparison in Switzerland ($m), 2002–07 10
Figure 6: Printed media market and books, news and stationery sector, growth comparison in Switzerland (%), 2003–07 11
Figure 7: Printed media market and books, news and stationery sector, revenue comparison in Switzerland ($m), 2007–12 12
Figure 8: Printed media market and books, news and stationery sector, growth comparison in Switzerland (%), 2007–12 13
Figure 9: Printed media market as percentage of total retail sector in Switzerland, 2007 14
Figure 10: Printed media market and total retail sector, revenue comparison in Switzerland ($m), 2002–07 15
Figure 11: Printed media market and total retail sector, revenue comparison in Switzerland ($m), 2007–12 16
Figure 12: Printed media market segmentation by retail format in Switzerland (%), 2007 17
Figure 13: Printed media market analysis by retail format in Switzerland ($m), 2002–12 20


LIST OF TABLES
Table 1: Printed media market value in Switzerland, ($m), 2002–12 6
Table 2: Printed media market value in Switzerland, ($m and CHFm), 2002–07 7
Table 3: Printed media market value in Switzerland, ($m and CHFm), 2007–12 8
Table 4: Printed media market and books, news and stationery sector revenue comparison in Switzerland ($m), 2002–07 10
Table 5: Printed media market and books, news and stationery sector, revenue comparison in Switzerland ($m), 2007–12 12
Table 6: Printed media market and total retail sector, revenue comparison in Switzerland ($m), 2002–07 15
Table 7: Printed media market and total retail sector, revenue comparison in Switzerland ($m), 2007–12 16
Table 8: Printed media market revenues by retail format in Switzerland ($m), 2002–07 18
Table 9: Printed media market revenues by retail format in Switzerland ($m), 2007–12 19
Table 10: Printed media market analysis by retail format in Switzerland ($m), 2002–12 21
Table 11: Retail sector definitions 23
Table 12: (Part 1) Retail format definitions 24
Table 13: (Part 2) Retail format definitions 25
Table 14: (Part 3) Retail format definitions 26