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Philippines Consumer Electronics Report Q1 2017

  • November 2016
  • -
  • Business Monitor International
  • -
  • 60 pages

Includes 3 FREE quarterly updates


BMI View:

The Philippines consumer electronics devices market has one of the brightest outlooks in APAC due to the opportunities for vendors to target relatively low device penetration rates as incomes rise. This will be most evident in the handset segment as the smartphone boom continues, at least in the short term, but also through sales of flat-panel TV sets, notebooks and hybrids.

Latest Updates & Industry Developments



- Computer Sales: USD1.4bn in 2016 to USD1.5bn in 2020, a compound annual growth rate (CAGR) of 2.8% in US dollar terms. Purchasing power growth is a positive but there is downside from Filipinos bypassing the PC era following the rapid expansion of smartphone ownership in 2015 and 2016.

- AV Sales: USD1.2bn in 2016 to USD1.4bn in 2020, a CAGR of 4.2%. Flat-panel TV set upgrades will be an engine of growth as households gain additional purchasing power and the drag from digital camera volume declines is expected to moderate over the forecast period.

- Handset Sales: USD2.9bn in 2016 to USD3.5bn in 2020, a CAGR of 5.1%. Smartphone upgrade momentum is strong and we expect a flow of first-time buyers to continue in the short-term, but as saturation approaches in the later years of the forecast segment value growth will decelerate.

Table Of Contents

Philippines Consumer Electronics Report Q1 2017
BMI Industry View 7
Latest Updates and Industry Developments 7
SWOT 8
Consumer Electronics Market 8
Industry Forecast 10
Latest Updates 10
Structural Trends 10
Table: Consumer Electronics Overview (Philippines 2014-2020) 16
Industry Risk Reward Index 17
APAC Risk/Reward Index 17
Table: Asia Pacific Consumer Electronics Risk/Reward Index, Q1 2017 19
Market Overview 20
Recent Developments 20
Computers 20
Table: PC Sales (Philippines 2014-2020) 20
AV Devices 25
Table: AV Sales (Philippines 2014-2020) 25
Mobile Handsets 30
Table: Mobile Communications (Philippines 2014-2020) 30
Industry Trends And Developments 38
Electronics Trade 38
Table: Emerging APAC Consumer Electronics Trade, 2009-2014 38
Table: Philippines Consumer Electronics Trade, 2010-2015 39
Operational Risk And Government Policy 40
Industry Breakdown 41
Regulatory Development 43
Table: Regulatory Authorities In The Philippines 43
Competitive Landscape 46
Consumer Electronics Vendors - Philippines 46
Consumer Electronics Vendors - APAC, 2015 48
Table: Computer Hardware 48
Table: TV Sets 49
Table: Mobile Handsets 49
Retailers 50
Table: Major Electronics Retailers 50
Table: Major E-Commerce Retailers 50
Demographic Forecast 51
Table: Population Headline Indicators (Philippines 1990-2025) 52
Table: Key Population Ratios (Philippines 1990-2025) 52
Table: Urban/Rural Population and Life Expectancy (Philippines 1990-2025) 53
Table: Population By Age Group (Philippines 1990-2025) 53
Table: Population By Age Group % (Philippines 1990-2025) 54
Methodology 56
Industry Forecast Methodology 56
Sector-Specific Methodology 57
Sources 57
Risk/Reward Index Methodology 58
Sector-Specific Methodology 59
Table: Consumer Electronics Risk/Reward Index Indicators 59
Table: Weighting Of Indicators 60

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