It includes data on industry size and key market segments, plus textual and graphical analysis of the major trends and drivers and key competitors, main industry players and demographic information.


What's In This Report


* Contains an executive summary and data on value, volume and/or key market segments


* Provides textual analysis of ’s recent performance and future prospects


* Incorporates in-depth environment and competition analysis and scorecards (substitution threats, new entrants, bargaining power …)


* Includes a five-year projection of


* The main industry players are profiled with supporting key financial metrics


* Supported by the key macroeconomic and demographic data affecting the industry


Key Market Facts


* Detailed information is included on industry size, measured by value and/or volume


* Five forces scorecards provide an accessible yet in depth view of the industry ’s key competitors

This Report Will Support Your Decision Making Process


* Anticipate Industry trends and developments


* Feed your decision making process


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Market Definition

The broadcasting & cable TV industry consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming. The industry is valued as the sales generated by broadcasters through advertising, subscriptions, or public funds (either through TV licenses, general taxation, or donations). Any currency conversions included in this market research report have been calculated using 2009 annual average exchange rates.

For the purposes of this market research report, Europe consists of Western Europe and Eastern Europe.

Western Europe comprises Belgium, Denmark, France, Germany, Italy, the Netherlands, Norway, Spain, Sweden, and the United Kingdom.

Eastern Europe comprises the Czech Republic, Hungary, Poland, Romania, Russia, and Ukraine.

Table Of Contents

TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
FIVE FORCES ANALYSIS 13
Summary 13
Buyer power 15
Supplier power 16
New entrants 18
Substitutes 20
Rivalry 21
LEADING COMPANIES 22
British Broadcasting Corporation 22
British Sky Broadcasting Group plc 27
ITV plc 33
MARKET FORECASTS 37
Market value projection 37
MACROECONOMIC INDICATORS 38
APPENDIX 40
Methodology 40
Industry associations 41
Related Datamonitor research 41
Disclaimer 42
ABOUT DATAMONITOR 43
Premium Reports 43
Summary Reports 43
Datamonitor consulting 43


Index of Tables
Data table 1: United Kingdom broadcasting and cable tv market sales : USD million, 2005-09 10
Data table 2: United Kingdom broadcasting and cable tv industry sector ation I:% share, by value, 2009 11
Data table 3: United Kingdom broadcasting and cable tv industry sector ation II: % share, by value, 2009 12
Data table 4: British Broadcasting Corporation: key facts 22
Data table 5: British Broadcasting Corporation: key financials ($) 24
Data table 6: British Broadcasting Corporation: key financials (£) 25
Data table 7: British Broadcasting Corporation: key financial ratios 25
Data table 8: British Sky Broadcasting Group plc: key facts 27
Data table 9: British Sky Broadcasting Group plc: key financials ($) 30
Data table 10: British Sky Broadcasting Group plc: key financials (£) 31
Data table 11: British Sky Broadcasting Group plc: key financial ratios 31
Data table 12: ITV plc: key facts 33
Data table 13: ITV plc: key financials ($) 34
Data table 14: ITV plc: key financials (£) 35
Data table 15: ITV plc: key financial ratios 35
Data table 16: United Kingdom broadcasting and cable tv market sales projection : USD million, 2009-14 37
Data table 17: United Kingdom size of population (million), 2005-09 38
Data table 18: United Kingdom Gross Domestic Product (constant 2000 prices, USD billion), 2005-09 38
Data table 19: United Kingdom Gross Domestic Product (current prices, USD billion), 2005-09 38
Data table 20: United Kingdom inflation, 2005-09 39
Data table 21: United Kingdom consumer price index (absolute), 2005-09 39
Data table 22: United Kingdom exchange rate, 2005-09 39


Index of Figures
Chart 1: United Kingdom broadcasting and cable tv market sales : USD million, 2005-09 10
Chart 2: United Kingdom broadcasting and cable tv industry sector ation I:% share, by value, 2009 11
Chart 3: United Kingdom broadcasting and cable tv industry sector ation II: % share, by value, 2009 12
Chart 4: Forces driving competition in the broadcasting and cable tv industry in the United Kingdom, 2009 13
Chart 5: Drivers of buyer power in the broadcasting and cable tv industry in the United Kingdom, 2009 15
Chart 6: Drivers of supplier power in the broadcasting and cable tv industry in the United Kingdom, 2009 16
Chart 7: Factors influencing the likelihood of new entrants in the broadcasting and cable tv industry in the United Kingdom, 2009 18
Chart 8: Factors influencing the threat of substitutes in the broadcasting and cable tv industry in the United Kingdom, 2009 20
Chart 9: Drivers of degree of rivalry in the broadcasting and cable tv industry in the United Kingdom, 2009 21
Chart 10: British Broadcasting Corporation: revenues and profitability 26
Chart 11: British Broadcasting Corporation: assets and liabilities 26
Chart 12: British Sky Broadcasting Group plc: revenues and profitability 32
Chart 13: British Sky Broadcasting Group plc: assets and liabilities 32
Chart 14: ITV plc: revenues and profitability 36
Chart 15: ITV plc: assets and liabilities 36
Chart 16: United Kingdom broadcasting and cable tv market sales projection : USD million, 2009-14 37

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