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Taiwan Consumer Electronics Report Q1 2017

  • November 2016
  • -
  • Business Monitor International
  • -
  • 67 pages

Includes 3 FREE quarterly updates

BMI View:
Taiwan's advanced status means there is a high level of consumer electronics device spending per capita but, as a consequence of its developed status, growth potential is significantly diminished. There is also a demographic drag further weakening volume growth potential but we identify upside in this replacement-centric dynamic due to the purchasing power gains expected to accrue to households by 2020 and which will underpin premium device spending outperformance. There is also upside should new technologies such as wearables or virtual reality gain mass market appeal but our core scenario is for the impact to be restricted to the margins where buyers will be concentrated among high-income technological enthusiasts.

Latest Updates & Industry Developments


- Computer Hardware Sales: USD2.0bn in 2016 to USD2.2bn in 2020, a compound annual growth rate (CAGR) of 2.2%. PC market saturation and the threat of cannibalisation by smartphones underpin a weak outlook for volumes, but there is upside for premium products such as hybrid notebooks. .

- AV Sales: USD1.3bn in 2016 to USD1.4bn in 2020, a CAGR of 2.2%. Ultra-HD TV set upgrades a significant premium consumer opportunity, but there will still be a drag from digital camera cannibalisation, albeit less pronounced than over 2011-2015.

- Handset Sales: USD2.0bn in 2016 to USD2.2bn in 2020, a CAGR of 2.4%. The smartphone boom has passed in Taiwan and vendors will rely on replacement spending over the forecast period, but purchasing power growth should allow for premium vendors and flagship models to gain share.

Table Of Contents

Taiwan Consumer Electronics Report Q1 2017
BMI Industry View 7
Latest Updates and Industry Developments 7
SWOT 9
Consumer Electronics Market 9
Industry Forecast 11
Latest Updates 11
Structural Trends 11
Table: Consumer Electronics Overview (Taiwan 2014-2020) 15
Industry Risk/Reward Index 16
APAC Risk/Reward Index 16
Table: Asia Pacific Consumer Electronics Risk/Reward Index, Q1 2017 18
Market Overview 19
Recent Developments 19
Computers 19
Table: PC Sales (Taiwan 2014-2020) 19
AV Devices 24
Table: AV Sales (Taiwan 2014-2020) 24
Mobile Handsets 30
Table: Mobile Communications (Taiwan 2014-2020) 30
Industry Trends And Developments 35
Electronics Trade 35
Table: Developed APAC Consumer Electronics (CE) Trade, 2010-2015 36
Table: Taiwan Consumer Electronics (CE) Trade, 2010-2015 37
Operational Risk And Government Policy 38
Industry Breakdown 39
Table: Taiwan Integrated Circuit Industry (TWDbn), 2010-2015 40
Regulatory Development 43
Table: Government Authority 43
Competitive Landscape 45
Taiwan Consumer Electronics Companies 45
Consumer Electronics Vendors - APAC, 2015 56
Table: Computer Hardware 56
Table: TV Sets 56
Table: Mobile Phones 57
Demographic Forecast 58
Table: Population Headline Indicators (Taiwan 1990-2025) 59
Table: Key Population Ratios (Taiwan 1990-2025) 59
Table: Urban/Rural Population and Life Expectancy (Taiwan 1990-2025) 60
Table: Population By Age Group (Taiwan 1990-2025) 60
Table: Population By Age Group % (Taiwan 1990-2025) 61
Methodology 63
Industry Forecast Methodology 63
Sector-Specific Methodology 64
Sources 64
Risk/Reward Index Methodology 65
Sector-Specific Methodology 66
Table: Consumer Electronics Risk/Reward Index Indicators 66
Table: Weighting Of Indicators 67

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