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Freshen up: An emphasis on healthy eating and organic foods will drive revenue



Abstract

Fruit & Vegetable Markets in the US

Given the nondiscretionary nature of the industry's products, revenue for the Fruit and Vegetable Markets industry is generally stable; however, rising produce consumption and fruit prices benefited operators over the current five-year period. In the next five years, while per capita produce consumption is anticipated to remain steady, population increases are forecast to continue, raising total produce consumption at a rate similar to the previous five-year period. Furthermore, the industry will contend with external competition from online retailers, such as FreshDirect, that allow consumers to order industry products online for delivery.

Fruit and vegetable vendors sell a variety of produce, meat and other items through stands, farmers’ markets and retail locations where products are sold directly to the public. The industry’s permanent stands and markets are small and individually owned. This unique industry generates revenue from the sale of fruits and vegetables and excludes sales of produce from supermarkets, grocery stores and mass merchandisers.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.



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Table Of Contents

Fruit and Vegetable Markets in the US - Industry Market Research Report

TABLE OF CONTENTS

ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources

INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

PRODUCTS and MARKETS
Supply Chain
Products and Services
Demand Determinants
Major Markets
International Trade
Business Locations

COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

MAJOR COMPANIES

OPERATING CONDITIONS
Capital Intensity
Technology and Systems
Revenue Volatility
Regulation and Policy
Industry Assistance

KEY STATISTICS
Industry Data
Annual Change
Key Ratios

JARGON and GLOSSARY

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