Outlook for the Worldwide Digital Still Camera Industry in 2010 and Beyond

• Publication date: January 2010

With key markets such as Europe, the United States, and Japan reaching saturation, and the economic downturn as a result of the global financial crisis, worldwide digital still camera shipment volume declined for the first time in 2009. Stimulated by the economic rebound and by demand in emerging markets, worldwide shipment volume in 2010 is expected to return to 2008 levels. This report analyzes the current and future development of the worldwid...

With key markets such as Europe, the United States, and Japan reaching saturation, and the economic downturn as a result of the global financial crisis, worldwide digital still camera shipment volume declined for the first time in 2009. Stimulated by the economic rebound and by demand in emerging markets, worldwide shipment volume in 2010 is expected to return to 2008 levels. This report analyzes the current and future development of the worldwide digital still camera industry, including key value chain segments and end-market product trends. The report also provides shipment volume forecasts for the worldwide and Taiwanese digital still camera industries for the period 2010-2014.

Global Camera Industry

Table of Contents

1. Worldwide and Taiwanese Digital Still Camera Industry Shipment Forecast
1.1 Worldwide Shipment Volume in 2010 Expected to Exceed 2008 Volume
1.2 Taiwanese Manufacturers' Share of Global Shipment Expected to Surpass 50%
2. Digital Still Camera Industry Value Chain Development
2.1 Intense Competition among Branded Vendors
2.2 Importance of Taiwanese ODM/OEM Companies Increasing
2.3 Component Supply
2.3.1 Chips
2.3.2 Lens
2.3.3 Image Sensor
2.3.4 TFT-LCD Panel
3. Digital Still Camera Industry Development Outlook
3.1 Lowering Costs and Developing Sales Channels Focus Areas of Brands in Emerging Market Deployment
3.2 Photo Transmission and Management Expected to Be Key Areas for Branded Vendors' Product Differentiation
4. Conclusion
Appendix

List of Topics

- Shipment forecasts for the worldwide and Taiwanese digital still camera industries for the period 2010-2014
- Worldwide market shares of digital still camera brands
- Key companies and development trends in the digital still camera industry value chain, including branded vendors, contract manufacturers, and component suppliers
- Future end-product and market development outlook
- Companies and organizations analyzed or mentioned in the report include: Ability, ADI, Altek, Ambarella, AOF Imaging Technology, Asia Optical, AUO, Canon, Casio, Eye-Fi, Flextronics, Foxconn, Fujifilm, Fujitsu, Hitachi, Hoya, Innolux, JVC, KDDI, Kinko Optical, Kodak, Nikon, Nittoh Kogaku, Novatek, Olympus, Panasonic, Pentax, Samsung, Sanyo, Schneider-Kreuznach, Sharp, Sony, Sunplus, Tamron, TI, TPO, Wintek, Zoran

List of Figures

Figure 1 Worldwide Digital Still Camera Shipment Volume, 2008 - 2014
Figure 2 Taiwanese Digital Still Camera Shipment Volume, 2008 - 2014
Figure 3 Digital Still Camera Brands' Worldwide Market Shares, 2008 - 2009
Figure 4 Digital Still Camera Industry Value Chain