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Dishwashing in Russia

  • January 2017
  • -
  • Euromonitor International
  • -
  • 26 pages

Russian consumers visibly migrated towards hand dishwashing in 2016 due to the ongoing economic downturn. Fewer Russians are willing to pay notable amounts for dishwashers and then also designate substantial amounts of money for automatic dishwashing powders or tablets. Even consumers who had purchased dishwashers prior to the crisis ceased buying automatic dishwashing products and switched to hand dishwashing due to its relative affordability.

Euromonitor International’s Dishwashing in Russia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Automatic Dishwashing, Hand Dishwashing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Dishwashing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Dishwashing in Russia
DISHWASHING IN RUSSIA
Euromonitor International
January 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
Table 1 Household Possession of Dishwashers 2011-2016
Category Data
Table 2 Sales of Dishwashing by Category: Value 2011-2016
Table 3 Sales of Dishwashing by Category: % Value Growth 2011-2016
Table 4 NBO Company Shares of Dishwashing: % Value 2012-2016
Table 5 LBN Brand Shares of Dishwashing: % Value 2013-2016
Table 6 Forecast Sales of Dishwashing by Category: Value 2016-2021
Table 7 Forecast Sales of Dishwashing by Category: % Value Growth 2016-2021
Henkel Rus Ooo in Home Care (russia)
Strategic Direction
Key Facts
Summary 1 Henkel Rus OOO: Key Facts
Summary 2 Henkel Rus OOO: Operational Indicators
Competitive Positioning
Summary 3 Henkel Rus OOO: Competitive Position 2016
Nefis Cosmetics Oao in Home Care (russia)
Strategic Direction
Key Facts
Summary 4 Nefis Cosmetics OAO: Key Facts
Competitive Positioning
Summary 5 Nefis Cosmetics OAO: Competitive Position 2016
Nevskaya Kosmetika Oao in Home Care (russia)
Strategic Direction
Key Facts
Summary 6 Nevskaya Kosmetika OAO: Key Facts
Summary 7 Nevskaya Kosmetika OAO: Operational Indicators
Competitive Positioning
Summary 8 Nevskaya Kosmetika OAO: Competitive Position 2016
Procter and Gamble Ooo in Home Care (russia)
Strategic Direction
Key Facts
Summary 9 Procter and Gamble OOO: Key Facts
Competitive Positioning
Summary 10 Procter and Gamble OOO: Competitive Position 2016
Executive Summary
Home Care Struggles With Continuing Recession
Simplicity Is A New Trend
Local Players Continue To Evolve
Modern Retailers Continue To Gain Ground
Gradual Recovery Expected Over the Forecast Period
Key Trends and Developments
Local Economy Stagnates
Competition Is Intensifying
Simplicity Gains Ground
Market Indicators
Table 8 Households 2011-2016
Market Data
Table 9 Sales of Home Care by Category: Value 2011-2016
Table 10 Sales of Home Care by Category: % Value Growth 2011-2016
Table 11 Sales of Home Care by City: Value 2011-2016
Table 12 Sales of Home Care by City: % Value Growth 2011-2016
Table 13 NBO Company Shares of Home Care: % Value 2012-2016
Table 14 LBN Brand Shares of Home Care: % Value 2013-2016
Table 15 Penetration of Private Label in Home Care by Category: % Value 2011-2016
Table 16 Distribution of Home Care by Format: % Value 2011-2016
Table 17 Distribution of Home Care by Format and Category: % Value 2016
Table 18 Forecast Sales of Home Care by Category: Value 2016-2021
Table 19 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Table 20 Forecast Sales of Home Care by City: Value 2016-2021
Table 21 Forecast Sales of Home Care by City: % Value Growth 2016-2021
Sources
Summary 11 Research Sources

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