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Vitamins and Dietary Supplements in Russia

  • September 2016
  • -
  • Euromonitor International
  • -
  • 46 pages

Vitamins and dietary supplements registered healthy current value growth in 2016 despite falling disposable incomes. The main factor driving sales was a heavy flu outbreak during the 2015/2016 winter. In order to increase resistance to viruses and infections and strengthen their immune systems, consumers paid more attention to nutrition, supplementing their diets with additional vitamins. As there is also a lack of fresh fruits and vegetables during the winter in Russia, many consumers relied on...

Euromonitor International’s Vitamins and Dietary Supplements in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Vitamins and Dietary Supplements market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Vitamins and Dietary Supplements in Russia
VITAMINS AND DIETARY SUPPLEMENTS IN RUSSIA
Euromonitor International
September 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016
Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016
Table 3 Sales of Dietary Supplements by Positioning: % Value 2011-2016
Table 4 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2011-2016
Table 5 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2013-2016
Table 6 Sales of Tonics by Positioning: % Value 2013-2016
Table 7 Sales of Multivitamins by Positioning: % Value 2011-2016
Table 8 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2012-2016
Table 9 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2013-2016
Table 10 LBN Brand Shares of Vitamins: % Value 2013-2016
Table 11 LBN Brand Shares of Dietary Supplements: % Value 2013-2016
Table 12 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2016-2021
Table 13 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2016-2021
Summary 1 Dietary Supplements: Brand Ranking by Positioning 2016
Summary 2 Multivitamins: Brand Ranking by Positioning 2016
Evalar Zao in Consumer Health (russia)
Strategic Direction
Key Facts
Summary 3 Evalar ZAO: Key Facts
Summary 4 Evalar ZAO: Operational Indicators
Competitive Positioning
Summary 5 Evalar ZAO: Competitive Position 2016
Gsk Consumer Healthcare in Consumer Health (russia)
Strategic Direction
Key Facts
Summary 6 GSK Consumer Healthcare: Key Facts
Competitive Positioning
Summary 7 GSK Consumer Healthcare: Competitive Position 2016
Otcpharm Oao in Consumer Health (russia)
Strategic Direction
Key Facts
Summary 8 OTCPharm OAO: Key Facts
Summary 9 OTCPharm OAO: Operational Indicators
Competitive Positioning
Summary 10 OTCPharm OAO: Competitive Position 2016
Sanofi-aventis Russia in Consumer Health (russia)
Strategic Direction
Key Facts
Summary 11 Sanofi-Aventis Russia: Key Facts
Competitive Positioning
Summary 12 Sanofi-Aventis Russia: Competitive Position 2016
Executive Summary
Falling Disposable Incomes Force Russians To Economise on Consumer Health
Lifestyle Trends Affect Consumer Health in 2016
Main Operators Gain in Strength
Traditional Channels Remain the Most Relevant But Internet Retailing Is Growing
Consumer Health Set To Recover Gradually Over the Forecast Period
Key Trends and Developments
Various Lifestyle Trends Affect Consumer Health in 2016
the Internet Affects Consumers' Purchasing Decisions
Ageing Population Contributes To the Growth of Consumer Health
City Key Trends and Developments
Moscow
St Petersburg
Market Indicators
Table 14 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 15 Life Expectancy at Birth 2011-2016
Market Data
Table 16 Sales of Consumer Health by Category: Value 2011-2016
Table 17 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 18 Sales of Consumer Health by City: Value 2011-2016
Table 19 Sales of Consumer Health by City: % Value Growth 2011-2016
Table 20 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 21 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 22 Distribution of Consumer Health by Format: % Value 2011-2016
Table 23 Distribution of Consumer Health by Format and Category: % Value 2016
Table 24 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 25 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Table 26 Forecast Sales of Consumer Health by City: Value 2016-2021
Table 27 Forecast Sales of Consumer Health by City: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Reimbursement
Advertising
Packaging and Labelling
Distribution Channels
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Sources
Summary 13 Research Sources












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