Table of Contents
Following the good performance of most beer areas in 2014, (partly due to success of Cost Rica in the FIFA World Cup), beer is becoming increasingly polarised, with demand rising for economy and standard imported lagers, on the one hand, and local and more sophisticated craft beers, on the other. While off-trade players continue to focus on offering a broader range of imported brands (at expense of traditional local brands), the rise in the popularity of value added beers is mostly being seen...
Euromonitor International’s Beer in Costa Rica report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Beer market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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