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Consumer Lifestyles in Iran

  • November 2016
  • -
  • Euromonitor International
  • -
  • 38 pages

The efforts of consumers burdened by sanctions have resulted in a cohort of smart, sophisticated shoppers. With the anticipated easing of sanctions, consumers now look forward to retailers’ shelves stocked with high-quality Western goods. Young consumers and the growing middle class are expected to drive increased levels of online shopping as well as drive demand for branded personal products and luxury goods. Shopping malls are replacing bazaars as the place to shop for Iran’s modern consumers.

Euromonitor’s Consumer Lifestyles in Iran report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation’s lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Lifestyles market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Consumer Lifestyles in Iran
CONSUMER LIFESTYLES IN IRAN
Euromonitor International
November 2016

LIST OF CONTENTS AND TABLES

Lifestyles in Iran
Chart 1 Lifestyles in Iran
Top Five Consumer Trends
Pent-up Consumers Eager for Post-accord Shopping Benefits
Social Changes Have Defined Behaviour of Young Consumers
Consumers Flock To New Shopping Malls
Online Shopping on the Rise
Sophisticated Consumers Drive Demand for Luxury Products
Consumer Segmentation
Babies and Infants
Chart 2 Babies and Infants in Focus 2000-2020
Kids
Chart 3 Chart3 Kids in Focus 2000-2020
Tweenagers
Chart 4 Tweens in Focus 2000-2020
Teens
Chart 5 Teens in Focus 2000-2020
Young Adults
Chart 6 Young Adults in Focus 2000-2020
Middle Youth
Chart 7 Middle Youth in Focus 2000-2020
Mid-lifers
Chart 8 Mid-Lifers in Focus 2000-2020
Late-lifers
Chart 9 Late-Lifers in Focus 2000-2020
Housing and Households
Home Ownership
Chart 10 Home Ownership 2000-2020
Household Profiles
Chart 11 Household Profiles 2000-2020
Running Costs
Chart 12 Household Running Costs 2000-2020
Money and Savings
Attitudes Toward Payment Methods
Savings
Loans and Mortgages
Chart 13 Borrowing and Saving 2000-2019
Eating and Drinking
Eating Habits
Chart 14 Food Expenditure Profile 2000-2020
Drinking Habits
Chart 15 Drinks Expenditure Profile 2000-2020
Grooming and Fashion
Female Grooming and Fashion Trends
Male Grooming and Fashion Trends
Chart 16 Grooming and Fashion Expenditure 2000-2020
Health and Wellness
Attitudes To Health and Well-being
Chart 17 Health of the Nation 2000-2020
Shopping Habits
Main Household Shop
Shopping for Big-ticket Items and Personal Goods
Growing Number of Shopping Malls Attract Modern Consumers
Online Shopping on the Rise
Chart 18 Where Households Shop for Essentials 2000-2019
Leisure and Recreation
Leisure Time
Consumers Relax by Rock Climbing
Vacations
Public Holidays, Celebrations and Gift-giving
Chart 19 Possession of Selected Home-Tech and Mobile Phones 2000-2020
Getting Around
Private Transport
Chart 20 Getting Around on Private Transport 2000-2020
Public Transport
Commuting
Chart 21 Getting Around on Public Transport 2000-2020












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