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Meal Replacement in Indonesia

  • November 2014
  • -
  • Euromonitor International
  • -
  • 55 pages

Summary

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Rising health awareness and a desire to maintain a slim figure, particularly among affluent Indonesian consumers, are driving the sales of meal replacement products in Indonesia. This group of consumers is much less price-sensitive than middle- and lower-income groups. Higher-income consumers are concerned primarily about brand image and product quality when it comes to health foods. They are thus willing to spend money on expensive meal replacement products for as long as they suit their...

Euromonitor International's Meal Replacement in Indonesia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Convalescence, Meal Replacement Slimming.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Meal Replacement market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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