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Pasta in Austria

  • December 2014
  • -
  • Euromonitor International
  • -
  • 58 pages

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Demand for pasta in Austria was influenced by two factors during 2014. The first of these is the growing preference for preparing meals from scratch at home, a trend which is expected to strongly benefit pasta as preparing pasta at home is seen as one of the most basic things one can do in the kitchen and for this reason pasta-based dishes among the most commonly prepared meals being Austria. In addition, the strong preference of Austrian people for Italian cuisine also contributes to the...

Euromonitor International's Pasta in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Canned/Preserved Pasta, Chilled/Fresh Pasta, Dried Pasta.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Pasta market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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ref:plp2014

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