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Spreads in Germany

  • October 2016
  • -
  • Euromonitor International
  • -
  • 33 pages

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The development of retail value and especially volume sales of spreads in Germany continued to be challenged by the changing breakfast habits of consumers. Due to their increasingly hectic lifestyles, and with employment figures at unprecedented levels, a growing number of Germans no longer have breakfast at home on working days, and instead either stop at consumer foodservice outlets, especially coffee shops and street stalls/kiosks, or purchase something at the canteen/cafeteria at their...

Euromonitor International’s Spreads in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Chocolate Spreads, Honey, Jams and Preserves, Nut and Seed Based Spreads, Yeast-based Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Spreads market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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ref:plp2016

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