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Spreads in Germany

  • October 2016
  • -
  • Euromonitor International
  • -
  • 33 pages

The development of retail value and especially volume sales of spreads in Germany continued to be challenged by the changing breakfast habits of consumers. Due to their increasingly hectic lifestyles, and with employment figures at unprecedented levels, a growing number of Germans no longer have breakfast at home on working days, and instead either stop at consumer foodservice outlets, especially coffee shops and street stalls/kiosks, or purchase something at the canteen/cafeteria at their...

Euromonitor International’s Spreads in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Chocolate Spreads, Honey, Jams and Preserves, Nut and Seed Based Spreads, Yeast-based Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Spreads market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Spreads in Germany
SPREADS IN GERMANY
Euromonitor International
October 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Spreads by Category: Volume 2011-2016
Table 2 Sales of Spreads by Category: Value 2011-2016
Table 3 Sales of Spreads by Category: % Volume Growth 2011-2016
Table 4 Sales of Spreads by Category: % Value Growth 2011-2016
Table 5 Sales of Jams and Preserves by Leading Flavours: Rankings 2011-2016
Table 6 NBO Company Shares of Spreads: % Value 2012-2016
Table 7 LBN Brand Shares of Spreads: % Value 2013-2016
Table 8 Distribution of Spreads by Format: % Value 2011-2016
Table 9 Forecast Sales of Spreads by Category: Volume 2016-2021
Table 10 Forecast Sales of Spreads by Category: Value 2016-2021
Table 11 Forecast Sales of Spreads by Category: % Volume Growth 2016-2021
Table 12 Forecast Sales of Spreads by Category: % Value Growth 2016-2021
Ferrero Deutschland GmbH in Packaged Food (germany)
Strategic Direction
Key Facts
Summary 1 Ferrero Deutschland GmbH: Key Facts
Summary 2 Ferrero Deutschland GmbH: Operational Indicators
Competitive Positioning
Summary 3 Ferrero Deutschland GmbH: Competitive Position 2016
Executive Summary
Successful Development in 2016, Especially in Value Terms
Favourable Economic Circumstances Smooth the Way for Further Growth
Very Competitive Environment, With Private Label Under Pressure
Strong Growth in Convenience Stores, Although From A Very Low Base
Further Growth Expected, Unless General Conditions Take A Turn for the Worse
Key Trends and Developments
Favourable Economic Circumstances Allow for the Further Growth of Packaged Food
Blurring of the Distinctions Between Foodservice, Fresh Food and Packaged Food
Social Media Is Increasingly Important for Consumer Loyalty
Discounters Under Pressure React With Many Activities
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 17 Sales of Packaged Food by Category: Volume 2011-2016
Table 18 Sales of Packaged Food by Category: Value 2011-2016
Table 19 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 20 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 21 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 22 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 23 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 24 Penetration of Private Label by Category: % Value 2011-2016
Table 25 Distribution of Packaged Food by Format: % Value 2011-2016
Table 26 Distribution of Packaged Food by Format and Category: % Value 2016
Table 27 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 28 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Sources
Summary 4 Research Sources












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