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Spreads in Turkey

  • October 2016
  • -
  • Euromonitor International
  • -
  • 39 pages

In 2016, spreads sales were positively impacted by the increasing popularity of good quality packaged products. Media coverage of the presence of fake honey products in the earlier years of the review period led consumers of honey products to prefer packaged products by established manufacturers. Furthermore, sales of packaged products within jams and preserves also increased in line with the rising number of urban working women, who have limited time to make jams at home. Both honey and jam...

Euromonitor International’s Spreads in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Chocolate Spreads, Honey, Jams and Preserves, Nut and Seed Based Spreads, Yeast-based Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Spreads market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table Of Contents

Spreads in Turkey
SPREADS IN TURKEY
Euromonitor International
October 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Spreads by Category: Volume 2011-2016
Table 2 Sales of Spreads by Category: Value 2011-2016
Table 3 Sales of Spreads by Category: % Volume Growth 2011-2016
Table 4 Sales of Spreads by Category: % Value Growth 2011-2016
Table 5 Sales of Jams and Preserves by Leading Flavours: Rankings 2011-2016
Table 6 NBO Company Shares of Spreads: % Value 2012-2016
Table 7 LBN Brand Shares of Spreads: % Value 2013-2016
Table 8 Distribution of Spreads by Format: % Value 2011-2016
Table 9 Forecast Sales of Spreads by Category: Volume 2016-2021
Table 10 Forecast Sales of Spreads by Category: Value 2016-2021
Table 11 Forecast Sales of Spreads by Category: % Volume Growth 2016-2021
Table 12 Forecast Sales of Spreads by Category: % Value Growth 2016-2021
Bim Birlesik Magazacilik As in Packaged Food (turkey)
Strategic Direction
Key Facts
Summary 1 BIM Birlesik Magazacilik AS: Key Facts
Summary 2 BIM Birlesik Magazacilik AS: Operational Indicators
Competitive Positioning
Summary 3 BIM Birlesik Magazacilik AS: Competitive Position 2016
Migros Tic As in Packaged Food (turkey)
Strategic Direction
Key Facts
Summary 4 Migros Tic AS: Key Facts
Summary 5 Migros Tic AS: Operational Indicators
Internet Strategy
Private Label
Summary 6 Migros Tic AS: Private Label Portfolio
Competitive Positioning
Summary 7 Migros Tic AS: Competitive Position 2015
Yildiz Holding As in Packaged Food (turkey)
Strategic Direction
Key Facts
Summary 8 Yildiz Holding AS: Key Facts
Competitive Positioning
Summary 9 Yildiz Holding AS: Competitive Position 2016
Executive Summary
Packaged Food in Turkey Continues To Demonstrate Positive Growth in 2016
the Country Experiences Political and Economic Difficulties in 2016
Private Label Share Is Increasing
Value Share of Modern Grocery Rises Over Review Period
Packaged Food To See Good Growth Over the Forecast Period
Key Trends and Developments
Political Conflicts in the Country Affect the Overall Packaged Food Market in 2016
Growing Urbanisation and the Young Population of the Country Have Significant Impact on Growth
Increased Unit Prices Stimulate Value Sales Growth in 2016
Private Label Increases Across the Packaged Food Market
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
Table 17 Sales of Packaged Food by Category: Volume 2011-2016
Table 18 Sales of Packaged Food by Category: Value 2011-2016
Table 19 Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 20 Sales of Packaged Food by Category: % Value Growth 2011-2016
Table 21 GBO Company Shares of Packaged Food: % Value 2012-2016
Table 22 NBO Company Shares of Packaged Food: % Value 2012-2016
Table 23 LBN Brand Shares of Packaged Food: % Value 2013-2016
Table 24 Penetration of Private Label by Category: % Value 2011-2016
Table 25 Distribution of Packaged Food by Format: % Value 2011-2016
Table 26 Distribution of Packaged Food by Format and Category: % Value 2016
Table 27 Forecast Sales of Packaged Food by Category: Volume 2016-2021
Table 28 Forecast Sales of Packaged Food by Category: Value 2016-2021
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 10 Research Sources












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