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Italy - Telecoms, IP Networks, Digital Media and Forecasts

  • September 2014
  • -
  • Paul Budde Communication Pty Ltd
  • -
  • 116 pages

Municipal fibre deployments help push up fibre penetration
Italy's large telecom market boasts one of the highest rates for mobile penetration in Europe, while the fibre-optic sector has seen significant development in recent years, both in operator investment and in regulatory measures to encourage network sharing. Broadband uptake is growing steadily as a result of fibre and ADSL2+ infrastructure upgrades, though the country still lags behind benchmark countries for average broadband access speeds. The fixed-line sector continues to dwindle as consumers adopt mobile-only solutions and VoIP.

The broadband market has a competitive the DSL sector. In the absence of effective cross-platform competition from cable networks, services based on upgraded DSL networks have benefited from the market entry of new players such as Vodafone. Several operators have invested in ADSL2+ and VDSL infrastructure, propelling the market for high-bandwidth bundled services. Although the DSL sector has benefited from investment and technology upgrades, the need to deliver faster services will encourage a deeper emphasis on fibre deployments. Here, operator efforts have been supplemented by investment from regional governments. Regulatory measures have also been taken to ease access to NGNs.

Italy's market for bundled services and converging media applications has been strengthened by the excellent DSL broadband network and the expanding fibre footprint. The digital TV market has progressed well, with a number of regions having switched to digital terrestrial TV and with broadcasters having set up a second DTH satellite platform to compete with SKY Italia. Satellite TV remains the main pay TV platform in the absence of cable TV, while IPTV has an increasing presence strengthened by upgraded fixed-line delivery networks. This report analyses Italy's market for bundled services and digital media, providing an overview of the country's digital TV markets and an assessment of regulatory and market measures following analogue switchover.

Italy's vibrant mobile market is dominated by three operators, TIM, Vodafone Italia and Wind, while the fourth player 3 Italia has steadily made progress with customer growth. All four providers now operate LTE networks, and significant investments in network upgrades have provided rich opportunities for mobile data use among consumers.

Key developments:

Regulator addresses fibre network open access; proposed FiberCo to coordinate fibre deployments to 20 million people in 15 cities by 2015; Telecom Italia commits to deliver FttP/FttB to an additional 138 cities by 2018, suspends decision to spin off access network into separate company; Fastweb, Wind and Vodafone continue with €2.5 billion NGN project; Milan's Metroweb sold to F2i and IMI Investimenti; TI sets up JV to build open access fibre network covering 80% of buildings in Milan; Sky Italia sold to Twentieth Century Fox; Fastweb buys 11% of Metroweb and begins deploying vectoring DSL; Metroweb proposes €4,5 billion FttP network covering 30 cities; Vodafone Group secures 100% of Vodafone Italy; government aims to quadruple tax on smartphones; Vodafone to extend LTE coverage to 90% of the population by the end of 2016; regulator extends 3G licences to 2029 and GSM licences to 2027; TIM closes mobile TV service; spectrum auction opens up LTE sector and delivers €3.945 billion for the government; MVNO customer base exceeds four million; regulator's 2013 market report and q1 2014 market update; telcos' operating and financial data to Q2 2014; market developments into 2014

Companies and subsidiaries mentioned in this report include:

Telecom Italia, Fastweb, Wind, BT Italia, Tiscali, Metroweb, Vodafone Italia, Tiscali, Sky Italia, TivùSat, 3 Italia
Data in this report is the latest available at the time of preparation and may not be for the current year

Table Of Contents

Italy - Telecoms, IP Networks, Digital Media and Forecasts
1. Key Statistics
2. Telecommunications Market
2.1 Overview of Italy's telecom market
2.2 Economic difficulties
3. Regulatory Environment
3.1 Overview
3.2 Regulatory authority
3.2.1 Communications Regulatory Authority (AGCOM)
3.3 Telecom sector liberalisation in Italy
3.3.1 Privatisation of Telecom Italia
3.3.2 Interconnect
3.3.3 Access
3.3.4 Number portability (NP)
3.3.5 Carrier PreSelection (CPS)
4. Fixed Network Operators
4.1 Overview of operators
4.2 Telecom Italia
4.2.1 Financial and operating performance
4.2.2 Organisational change
4.2.3 Functional separation
4.2.4 Spin-off plan aborted
4.2.5 Company sale
4.3 Wind Telecom
4.4 BT Italia
4.5 Tiscali
4.5.1 Tiscali operational data
4.6 Fastweb
4.6.1 Fastweb operational data
5. Telecommunications Infrastructure
5.1 National telecom network
5.2 International
5.2.1 Submarine cable networks
5.2.2 Satellite networks
5.3 Infrastructure developments
5.3.1 Next Generation Network (NGN)
6. Broadband Market
6.1 Overview
6.1.1 Broadband statistics
6.1.2 Government support
6.1.3 Regional development
6.2 Cable modems
6.3 Asymmetrical Digital Subscriber Line (ADSL)
6.3.1 Wholesale market
6.3.2 Telecom Italia
6.3.3 Fastweb
6.3.4 Tiscali
6.3.5 Wind
6.3.6 ADSL2+
6.3.7 Vectoring DSL
6.3.8 Naked DSL
6.4 Fibre-to-the-Premises (FttP) networks
6.4.1 Overview
6.4.2 Telecom Italia
6.4.3 Fastweb
6.4.4 Rival networks
6.4.5 Other developments
6.5 Wireless broadband
6.5.1 Wireless Local Loop (WLL)
6.5.2 Wireless LANs/WiFi
6.5.3 WiMAX
6.6 Mobile broadband
6.7 Internet via satellite
7. Digital Media
7.1 Overview
7.1.1 Key general trends
7.1.2 Business models
7.1.3 Regulatory issues
7.2 Digital TV (DTV)
7.2.1 Broadband (IPTV)
7.2.2 Cable TV (CATV)
7.2.3 Satellite-based digital pay TV developments
7.2.4 Digital Terrestrial TV (DTTV)
7.2.5 Analogue switchover
7.2.6 Digital TV network
7.2.7 Digital cinema
7.2.8 Video-on-Demand (VoD)
7.2.9 Personal Video Recorders (PVRs)
7.2.10 Free-to-Air (FTA) TV
7.2.11 VoIP
8. Mobile Communications
8.1 Overview of Italy's mobile market
8.1.1 Mobile statistics
8.1.2 Operator market shares
8.2 Regulatory issues
8.2.1 Spectrum regulations and spectrum auctions
8.2.2 Roaming
8.2.3 Network sharing
8.2.4 Mobile Number Portability (MNP)
8.2.5 Mobile Termination Rates (MTRs)
8.2.6 Fixed-mobile convergence (FMC)
8.3 Mobile technologies
8.3.1 Digital
8.3.2 Third Generation (3G) mobile
8.4 Major mobile operators
8.4.1 3 Italia
8.4.2 TIM
8.4.3 Vodafone Italy
8.4.4 Wind
8.4.5 MVNOs
8.5 Mobile voice services
8.5.1 Prepaid
8.6 Mobile Messaging
8.6.1 Short Messaging Service (SMS)
8.6.2 Multimedia Messaging Services (MMS)
8.7 Mobile data services
8.7.1 Overview
8.7.2 General Packet Radio Service (GPRS)
8.7.3 High-Speed Packet Downlink Access (HSDPA)
8.7.4 High Speed Uplink Packet Access (HSUPA)
8.7.5 Evolved HSPA (HSPA+)
8.7.6 Long-term Evolution (LTE)
8.7.7 Femtocells
8.7.8 Mobile TV
8.8 Mobile content and applications
8.8.1 Location-based services
8.8.2 Mobile banking/ticketing
8.8.3 Payment services
8.8.4 Machine-to-Machine (M2M)
9. Forecasts
9.1 Forecasts broadband subscribers 2009 - 2013; 2020
9.1.1 Scenario 1 higher broadband subscriber growth
9.1.2 Scenario 2 lower broadband subscriber growth
9.2 Forecasts Mobile ARPU 2009 - 2015
9.3 Forecasts UMTS subscribers 2009 - 2010; 2015
Table 1 Country statistics 2014 (e)
Table 2 Telecom revenue and investment statistics 2012
Table 3 Telephone network statistics 2014 (e)
Table 4 Internet user statistics 2014 (e)
Table 5 Broadband statistics 2014 (e)
Table 6 Mobile statistics 2014 (Mar)
Table 7 National telecommunications authority
Table 8 Index of base prices, fixed and mobile services 2007 - 2012
Table 9 Fixed and mobile market investment 2004 - 2012
Table 10 Share of fixed-line and mobile sector investment by operator 2010 - 2012
Table 11 Telecom market share of subscribers, fixed and mobile services 2008 - 2010
Table 12 Fixed and mobile market revenue 2006 - 2014
Table 13 Retail revenue, fixed and mobile market 2008 - 2012
Table 14 Economic parameters: GDP, investment 2009 - 2012
Table 15 Fixed termination rates by company 2007 - 2010
Table 16 Telecom Italia wholesale access lines 2007 - 2014
Table 17 Cumulative numbers ported 2002 - 2009
Table 18 CPS lines 2005 - 2010
Table 19 Telecom Italia fixed-network accesses 2008 - 2014
Table 20 New entrant fixed-line accesses by type 2008 - 2014
Table 21 New entrant fixed-line access market share 2013 - 2014
Table 22 Fixed-line services revenue market share by operator 2009 - 2010
Table 23 Telecom Italia fixed network revenue by sector (old reporting) 2006 - 2012
Table 24 Telecom Italia domestic revenue by sector 2012 - 2014
Table 25 Telecom Italia Group financial data 2005 - 2014
Table 26 Telecom Italia domestic revenue 2005 - 2014
Table 27 Telecom Italia fixed-line accesses by sector 2006 - 2014
Table 28 Wind subscribers by sector 2006 - 2014
Table 29 Wind annualised fixed-line ARPU 2006 - 2014
Table 30 Wind financial data 2006 - 2014
Table 31 Tiscali subscribers (Italy) 2007 - 2014
Table 32 Tiscali revenue by sector 2006 - 2014
Table 33 Fastweb financial data () 2005 - 2009
Table 34 Fastweb financial data (CHF) 2008 - 2014
Table 35 Fastweb financial data (CHF) 2008 2014
Table 36 Fastweb broadband subscribers 2005 - 2014
Table 37 Fixed-line accesses (Telecom Italia and altnets) 2008 - 2014
Table 38 Fixed-line access market share by operator 2010 - 2014
Table 39 New entrant fixed-line accesses by type 2011 - 2014
Table 40 Historic - Internet subscribers and penetration rate 1991 - 2004
Table 41 Internet subscribers and penetration rate 2005 - 2014
Table 42 Total fixed retail broadband subscribers by access type 2002 - 2015
Table 43 Broadband penetration by technology 2004 - 2013
Table 44 Broadband revenue 2008 2014
Table 45 Broadband market share of revenue by operator (historic) 2008 2010; 2012 - 2013
Table 46 Broadband market share of subscribers by operator 2009 - 2014
Table 47 New broadband subscribers by year 2005 - 2013
Table 48 Proportion of broadband connections by speed: OLOs 2009 - 2013
Table 49 Proportion of broadband connections by speed: Telecom Italia with OLOs 2009 - 2013
Table 50 Telecom Italia NGN2 FttX deployment 2009 - 2011
Table 51 DSL subscribers 2002 - 2014
Table 52 DSL market share by operator 2011 - 2012
Table 53 Telecom Italia share of broadband connections 2008 - 2014
Table 54 Telecom Italia broadband subscribers by sector 2006 - 2014
Table 55 Telecom Italia wholesale access lines 2007 - 2014
Table 56 Telecom Italia broadband ARPU 2006 2014
Table 57 Telecom Italia internet revenue 2007 - 2014
Table 58 Fastweb financial data 2005 - 2014
Table 59 Fastweb broadband subscribers 2005 2014
Table 60 Tiscali subscribers (Italy) 2007 - 2014
Table 61 Tiscali financial data 2008 - 2014
Table 62 Wind broadband subscribers 2005 - 2014
Table 63 Naked DSL lines 2009 2012
Table 64 FttP accesses 2004 2014
Table 65 NGN lines (FttX with VDSL/ADSL2+) 2007 2016
Table 66 Mobile broadband subscribers 2010 - 2014
Table 67 Mobile broadband traffic 2011 - 2014
Table 68 TV revenue by operator 2009 - 2012
Table 69 TV market share of subscribers by broadcaster 2009 - 2012
Table 70 Pay TV market share of subscribers by broadcaster 2009 - 2012
Table 71 Pay TV subscribers by technology 2003 - 2010
Table 72 TV revenue by platform (Pay, FTA) 2009 - 2012
Table 73 TV subscribers by platform 2010; 2012 - 2013
Table 74 Telecom Italia IPTV subscribers 2007 - 2012
Table 75 Cable TV subscribers and penetration rate 1996 2011; 2015
Table 76 Forecast satellite TV penetration 2007 - 2015
Table 77 SKY Italia subscribers 2006 - 2014
Table 78 SKY Italia financial data 2007 - 2013
Table 79 Mediaset financial data (Italy) 2006 - 2014
Table 80 Mediaset Premium active clients 2007 - 2011
Table 81 DTTV receivers, forecasts and annual change 2004 - 2013
Table 82 Telecom Italia VoIP subscribers 2006 - 2012
Table 83 Historic - Mobile subscribers and penetration rate 1995; 1997; 1999 - 2004
Table 84 Mobile subscribers and penetration rate 2005 - 2015
Table 85 Mobile market revenue 2008 2014
Table 86 Annual revenue per active SIM 2008 - 2012
Table 87 Revenue by service 2009 - 2012
Table 88 Revenue per user, by service 2009 - 2012
Table 89 Mobile market investments 2009 - 2013
Table 90 Mobile market share of subscribers by operator 2004 - 2014
Table 91 Total spectrum outlay by operator () 2011
Table 92 European roaming charges 2007 2011; 2014
Table 93 Cumulative mobile numbers ported 2003 2014
Table 94 Annual mobile numbers portings 2002 2014
Table 95 Mobile termination rates 2008 - 2013
Table 96 UMTS/HSPA subscribers 2004 - 2013
Table 97 3 Italia registered mobile subscribers 2008 - 2014
Table 98 3 Italia active mobile subscribers 2013 - 2014
Table 99 3 Italia annualised ARPU 2008 - 2014
Table 100 3 Italia mobile revenue 2008 - 2014
Table 101 3 Italia mobile EBITDA, capex 2011 - 2014
Table 102 TIM mobile subscribers 2005 - 2014
Table 103 TIM mobile revenue by sector 2008 - 2014
Table 104 Vodafone subscribers 2001 - 2014
Table 105 Vodafone revenue by sector 2009 - 2013
Table 106 Vodafone revenue by sector 2013 - 2015
Table 107 Vodafone prepaid, contract and blended ARPU () 2004 - 2014
Table 108 Vodafone mobile customer cost 2007 - 2014
Table 109 Wind operational statistics and mobile revenue 2005 2014
Table 110 Wind annualised mobile ARPU 2005 - 2014
Table 111 Wind mobile ARPU by service 2012 - 2013
Table 112 Wind mobile subscriber statistics 2005 - 2014
Table 113 Wind mobile internet subscribers 2012 - 2013
Table 114 MVNO mobile subscribers and revenue 2008 - 2014
Table 115 MVNO market share of MVNO subscribers 2010 - 2014
Table 116 Prepaid and contract cards in service 2009 - 2014
Table 117 SMS/MMS and other data revenue 2008 - 2013
Table 118 Vodafone data as proportion of service revenue 2005 - 2013
Table 119 Mobile data revenue as proportion of total 2004 - 2014
Table 120 Mobile data traffic 2008 - 2015
Table 121 M2M deployments 2005 - 2015
Table 122 Forecast broadband subscribers higher market growth scenario 2010 - 2013; 2020
Table 123 Forecast broadband subscribers lower market growth scenario 2009 - 2013; 2020
Table 124 Forecast mobile ARPU 2005 - 2015
Table 125 Forecast UMTS subscribers and penetration rate 2008 - 2010; 2015
Chart 1 Fixed and mobile market investment 2004 - 2012
Chart 2 Total fixed and mobile market revenue 2006 - 2014
Chart 3 Retail revenue, fixed and mobile market 2008 - 2012
Chart 4 Telecom Italia wholesale access lines 2007 - 2014
Chart 5 Telecom Italia domestic revenue by sector 2012 - 2014
Chart 6 Telecom Italia Group financial data 2006 - 2014
Chart 7 Telecom Italia domestic revenue 2005 - 2014
Chart 8 Telecom Italia fixed-line accesses by sector 2006 - 2014
Chart 9 Wind subscribers by sector 2006 2014
Chart 10 Wind financial data 2006 2014
Chart 11 Tiscali subscribers (Italy) 2007 - 2014
Chart 12 Tiscali revenue by sector 2006 - 2014
Chart 13 Fixed-line accesses (Telecom Italia and altnets) 2008 2014
Chart 14 Fixed-line access market share by operator 2010 2014
Chart 15 Internet subscribers and penetration rate 2002 - 2014
Chart 16 Total fixed broadband subscribers by access type 2002 2015
Chart 17 Broadband market share of subscribers by operator 2009 2014
Chart 18 Telecom Italia broadband subscribers by sector 2006 - 2014
Chart 19 Telecom Italia wholesale access lines 2007 - 2014
Chart 20 Tiscali subscribers (Italy) 2007 - 2014
Chart 21 Tiscali financial data 2008 - 2014
Chart 22 Mediaset financial data (Italy and Spain) 2006 2014
Chart 23 Mobile subscribers and penetration rate 2002 - 2015
Chart 24 Mobile market revenue 2008 - 2014
Chart 25 Annual revenue per active SIM 2008 - 2012
Chart 26 Revenue by service 2009 2012
Chart 27 Mobile market share of subscribers by operator 2004 2014
Chart 28 3 Italia mobile subscribers 2008 - 2014
Chart 29 3 Italia annualised ARPU 2008 2014
Chart 30 TIM annualised ARPU 2005 2014
Chart 31 TIM revenue by sector, annual change 2008 2014
Chart 32 Vodafone prepaid, contract and blended ARPU () 2004 - 2014
Chart 33 SMS/MMS and other data revenue 2008 - 2013
Exhibit 1 EU The New Regulatory Framework (NRF)
Exhibit 2 Access and the local loop
Exhibit 3 - Principal backbone providers
Exhibit 4 WiMAX licensees 2010
Exhibit 5 Overview of digital media
Exhibit 6 DTTV ASO by region 2008 - 2012
Exhibit 7 UMTS auction results 2000
Exhibit 8 UMTS auction results 2009
Exhibit 9 Spectrum allocations at auction 2011

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