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Baby Food in Georgia

  • November 2016
  • -
  • Euromonitor International
  • -
  • 23 pages

Summary

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Value sales of baby food increased by 11% to reach sales of GEL33 million in 2016. This year was outstanding in terms of growth rates. In some categories high growth was the result of by unit price growth, in others by increased consumption in volume terms. In general, number of working mothers has increased. Consequently the breastfeeding rate has decreased and consumers have switched to baby food. As Georgian traditional families continue to change with more women switching to work rather...

Euromonitor International’s Baby Food in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baby Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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