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Meal Replacement in the US

  • November 2014
  • -
  • Euromonitor International
  • -
  • 64 pages

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Convalescence products registered a slowdown in demand in 2013 and into 2014. After growing by 14% in 2011 and by 17% in 2012, value sales of convalescence rose by 3% in 2013 and by 2% in 2014. However, the overall slowdown is due to a reduction in new product development. Growth in 2011 and 2012 had been spurred by new formulations with a higher protein and nutritional content. These new product launches had been well received due to the perception that they help curb hunger and make the user...

Euromonitor International's Meal Replacement in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Convalescence, Meal Replacement Slimming.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Meal Replacement market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


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