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Ready Meals in Macedonia

  • November 2016
  • -
  • Euromonitor International
  • -
  • 28 pages

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Shelf stable ready meals is the largest category within ready meals with a 63% value share in 2016. The other categories within ready meals remain very underdeveloped. The main reason is that the home cooking tradition is still strong, preventing ready meals from achieving its potential. Ready meals in Macedonia achieved current value growth of 4% to reach MKD500 million in 2016. It had 3% volume growth to reach 1,000 tonnes.

Euromonitor International’s Ready Meals in Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Chilled Lunch Kits, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads, Shelf Stable Ready Meals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Ready Meals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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Ready Meal

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