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Rtds/High-Strength Premixes in Hungary

  • June 2016
  • -
  • Euromonitor International
  • -
  • 32 pages


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Despite rising unit prices, RTDs/high-strength premixes posted positive volume growth in 2015, chiefly thanks to the rising popularity of spirit-based RTDs among young adults as a party drink. Current trends also supported the dynamic growth of high-strength premixes, which is a young category with significant potential as the cocktail culture is currently spreading in Hungary.

Euromonitor International’s RTDs/High-Strength Premixes in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: High-Strength Premixes, RTDs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the RTDs/High-Strength Premixes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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