Table of Contents
In 2015 RTDs/high-strength premixes saw increasing availability, as more brands entered the market and existing ones increased their product portfolios, adding new flavours and formats. During this year several brands of spirits used RTDs/high-strength premixes in order to promote their brands, as a way to get consumers to try them without having to purchase a whole bottle. As a result, major spirits brands such as Kraken (rum), Captain Morgan (rum), Passport (whisky) and J&B (whisky) launched R...
Euromonitor International’s RTDs/High-Strength Premixes in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: High-Strength Premixes, RTDs.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTDs/High-Strength Premixes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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