Table of Contents
Czech consumers showed a greater interest in malt-based RTDs in 2015 as the category offered a range of interesting flavour extensions, including Frisco Night Cucumber & Mint. Manufacturers ran marketing campaigns to target younger consumers with a preference for drinks with a lower alcohol content and interesting flavour combinations.
Euromonitor International’s RTDs/High-Strength Premixes in Czech Republic report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: High-Strength Premixes, RTDs.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTDs/High-Strength Premixes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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