Table of Contents
The average unit price of spirits declined by 2% in current terms during 2015. The Swiss franc shock, which occurred after the Swiss national bank decided not to continue enforcing its minimum exchange rate for the Swiss franc against the euro, left the country’s distributors of spirits in a precarious situation. This is to say that local retailers immediately requested euro promotional prices from distributors, which were unable to obtain discounts from international spirits companies and were...
Euromonitor International’s Spirits in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2011-2015), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Brandy and Cognac, Liqueurs, Other Spirits, Rum, Tequila (and Mezcal), Whiskies, White Spirits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Spirits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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