World Market Biscuits

  • December 2013
  • -
  • MarketLine
  • -
  • 34 pages

It includes data on industry size and key market segments, plus textual and graphical analysis of the major trends and drivers and key competitors, main industry players and demographic information.


What's In This Report


* Contains an executive summary and data on value, volume and/or key market segments


* Provides textual analysis of ’s recent performance and future prospects


* Incorporates in-depth environment and competition analysis and scorecards (substitution threats, new entrants, bargaining power …)


* Includes a five-year projection of


* The main industry players are profiled with supporting key financial metrics


* Supported by the key macroeconomic and demographic data affecting the industry


Key Market Facts


* Detailed information is included on industry size, measured by both value and volume


* Five forces scorecards provide an accessible yet in depth view of the industry ’s key competitors


* Industrieshares are covered by manufacturer and/or brand


* Also features industry breakdown by distribution channel


This Report Will Support Your Decision Making Process


* Anticipate Industry trends and developments


* Feed your decision making process


* Make your presentation and marketing materials more valuable


* Save time

Market Definition

The cookies (sweet biscuits) industry consists of the retail sales of American cookies, assortment cookies, butter-based cookies, chocolate cookies, cream-filled cookies, plain cookies, wafer cookies, artisanal cookies, in-store bakery cookies and egg-based cookies. The industry is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this market research report have been calculated using 2009 annual average exchange rates.

For the purpose of this market research report, the global industry consists of Americas, Europe, and Asia-Pacific.

Americas consists of the United States, Canada, Mexico, Argentina, Brazil, Chile, Colombia, and Venezuela.

Europe comprises Belgium, Denmark, France, Germany, Italy, the Netherlands, Norway, Spain, Sweden,United Kingdom, Czech Republic, Hungary, Poland, Romania, Russia, and Ukraine.

Asia-Pacific comprises Australia, China, India, Japan, Singapore, South Korea, and Taiwan.

Table Of Contents

TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7

Market Definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION I 12
MARKET SEGMENTATION II 13
MARKET SHARE 14
FIVE FORCES ANALYSIS 15
Summary 15
Buyer power 17
Supplier power 18
New entrants 19
Substitutes 20
Rivalry 21
LEADING COMPANIES 22
Kraft Foods, Inc. 22
United Biscuits Finance plc 27
Nestle S.A. 28
MARKET DISTRIBUTION 33
MARKET FORECASTS 34
Market value projection 34
Market volume projection 35
APPENDIX 36
Methodology 36
Industry associations 37
Related Datamonitor research 37
Disclaimer 38
ABOUT DATAMONITOR 39
Premium Reports 39
Summary Reports 39
Datamonitor consulting 39


Index of Tables
Data table 1: Global biscuits market sales : USD million, 2005-09 10
Data table 2: Global biscuits industry volume: million kg, 2005-09 11
Data table 3: Global biscuits industry sector ation I:% share, by value, 2009 12
Data table 4: Global biscuits industry sector ation II: % share, by value, 2009 13
Data table 5: Global biscuits industry share: % share, by value, 2009 14
Data table 6: Kraft Foods, Inc.: key facts 22
Data table 7: Kraft Foods, Inc.: key financials ($) 25
Data table 8: Kraft Foods, Inc.: key financial ratios 25
Data table 9: United Biscuits Finance plc: key facts 27
Data table 10: Nestle S.A.: key facts 28
Data table 11: Nestle S.A.: key financials ($) 31
Data table 12: Nestle S.A.: key financials (CHF) 31
Data table 13: Nestle S.A.: key financial ratios 31
Data table 14: Global biscuits industry distribution: % share, by value, 2009 33
Data table 15: Global biscuits market sales projection : USD million, 2009-14 34
Data table 16: Global biscuits industry volume projection : million kg, 2009-14 35


Index of Figures
Chart 1: Global biscuits market sales : USD million, 2005-09 10
Chart 2: Global biscuits industry volume: million kg, 2005-09 11
Chart 3: Global biscuits industry sector ation I:% share, by value, 2009 12
Chart 4: Global biscuits industry sector ation II: % share, by value, 2009 13
Chart 5: Global biscuits industry share: % share, by value, 2009 14
Chart 6: Forces driving competition in the global biscuits industry, 2009 15
Chart 7: Drivers of buyer power in the global biscuits industry, 2009 17
Chart 8: Drivers of supplier power in the global biscuits industry, 2009 18
Chart 9: Factors influencing the likelihood of new entrants in the global biscuits industry, 2009 19
Chart 10: Factors influencing the threat of substitutes in the global biscuits industry, 2009 20
Chart 11: Drivers of degree of rivalry in the global biscuits industry, 2009 21
Chart 12: Kraft Foods, Inc.: revenues and profitability 26
Chart 13: Kraft Foods, Inc.: assets and liabilities 26
Chart 14: Nestle S.A.: revenues and profitability 32
Chart 15: Nestle S.A.: assets and liabilities 32
Chart 16: Global biscuits industry distribution: % share, by value, 2009 33
Chart 17: Global biscuits market sales projection : USD million, 2009-14 34
Chart 18: Global biscuits industry volume projection : million kg, 2009-14 35

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