Mobile Phones: Global Industry Guide

Mobile Phones: Global Industry Guide

Datamonitor's Mobile Phones: Global Industry Guide is an essential resource for top-level data and analysis covering the mobile phones industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.

Scope of the Report

* Contains an executive summary and data on value, volume and segmentation

* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies

* Covers Global, European, Asia-Pacific & 11 individual country markets

* Includes a five-year forecast of the industry

Highlights

The global mobile phone market has experienced consistent annual growth since 2002.

Strong demand from developing economies, particularly in the Asia-Pacific and Latin American regions, will cause the global mobile phone market to grow to 2 billion subscribers by the end of 2005.

There is an emerging trend for consumers to treat handsets as commodities, meaning that the differences between and relative advantages of competing brands is becoming less of a deciding factor for consumers.

Why you should buy this report:

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Definition

The mobile phone market consists of all analogue and digital handsets used for mobile telephony. Market volumes for a given year are defined as the number of shipments to end-users, including both new uptake and renewal purchases. Market values are given at retail selling price (RSP). Any currency conversions used in the creation of this report have been calculated using constant 2004 annual average exchange rates.

For the purpose of these reports, Europe is defined as Belgium, France, Germany, Italy, the Netherlands, Spain, and the United Kingdom.

Asia-Pacific is defined as China, India, and Japan.

The global market is defined as Asia-Pacific, Europe, Canada and the United States.

Datamonitor's Mobile Phones: Global Industry Guide is an essential resource for top-level data and analysis covering the mobile phones industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.

Scope of the Report

* Contains an executive summary and data on value, volume and segmentation

* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies

* Covers Global, European, Asia-Pacific & 11 individual country markets

* Includes a five-year forecast of the industry

Highlights

The global mobile phone market has experienced consistent annual growth since 2002.

Strong demand from developing economies, particularly in the Asia-Pacific and Latin American regions, will cause the global mobile phone market to grow to 2 billion subscribers by the end of 2005.

There is an emerging trend for consumers to treat handsets as commodities, meaning that the differences between and relative advantages of competing brands is becoming less of a deciding factor for consumers.

Why you should buy this report:

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Definition

The mobile phone market consists of all analogue and digital handsets used for mobile telephony. Market volumes for a given year are defined as the number of shipments to end-users, including both new uptake and renewal purchases. Market values are given at retail selling price (RSP). Any currency conversions used in the creation of this report have been calculated using constant 2004 annual average exchange rates.

For the purpose of these reports, Europe is defined as Belgium, France, Germany, Italy, the Netherlands, Spain, and the United Kingdom.

Asia-Pacific is defined as China, India, and Japan.

The global market is defined as Asia-Pacific, Europe, Canada and the United States.