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Turkey Retail Report Q2 2016

  • March 2016
  • -
  • Business Monitor International
  • -
  • 57 pages

Includes 3 FREE quarterly updates

BMI View: With a population of 79.6mn in 2016, rising to 82.3mn in 2020, Turkey is the second largestcountry in Central and Eastern Europe and a key retail market. The largest market, Istanbul, has a thrivingretail market, with a large number of new shopping malls under construction and good representation byforeign brands. Overall, the Turkish retail market is dominated by local retailers, but as the country hasbecome more open to foreign investment, international players have increasingly been attracted by theopportunities on offer.Households incomes are set to rise significantly over our forecast period to 2020, bringing increasingnumbers into the middle class. However, manufacturing and construction will remain key employmentsectors, along with agriculture, and this will keep income growth low and mean that the most significantopportunities for retailers will be in essential products such as groceries and in general at the lower end ofproduct categories across the retail spectrum. The country will also remain divided geographically, withrural dwellers typically earning less than urbanites.

Table Of Contents

Turkey Retail Report Q2 2016
BMI Industry View 7
SWOT 9
Industry Forecast 11
Headline Retail Forecast 11
Table: Total Household Spending (Turkey 2013-2020) 13
Table: Retail Sector Spending, % Of Total (Turkey 2013-2020) 14
Table: Retail Sector Spending, % Of GDP (Turkey 2013-2020) 15
Table: Headline Retail Sector Spending (Turkey 2013-2020) 16
Retail Sector Forecast 17
Food And Drink 18
Table: Food, Drink And Tobacco Spending (Turkey 2013-2020) 18
Clothing And Footwear 19
Table: Clothing And Footwear Spending (Turkey 2013-2020) 19
Household Goods 19
Table: Household Goods Spending (Turkey 2013-2020) 20
Personal Care And Effects 20
Table: Personal Care Spending (Turkey 2013-2020) 21
Household Numbers and Income Forecast 21
Table: Household Data, 2013-2020 22
Table: Labour Market Data, 2013-2020 24
Demographic Forecast 25
Table: Total Population (Turkey 2013-2020) 26
Table: Population: Babies (Turkey 2013-2020) 27
Table: Population: Young Children (Turkey 2013-2020) 27
Table: Population: Children (Turkey 2013-2020) 27
Table: Population: Young Teens And Older Children (Turkey 2013-2020) 28
Table: Population: Young People (Turkey 2013-2020) 28
Table: Population: Older Teenagers (Turkey 2013-2020) 28
Table: Population: 21yrs + (Turkey 2013-2020) 29
Table: Population: Young Adults (Turkey 2013-2020) 29
Table: Population: Middle Aged (Turkey 2013-2020) 29
Table: Population: Urban/Rural (Turkey 2013-2020) 30
Industry Risk Reward Index 31
Central And Eastern Europe Risk/Reward Index 31
Table: Central And Eastern Europe Retail Risk/Reward Index, Q216 31
Turkey - Industry Risk/Reward Index 33
Rewards 33
Risks 34
Market Overview 35
Mass Grocery Retail 35
Clothing And Footwear 36
Household Goods, Homeware And Home Improvement 36
Electronics 37
Shopping Centres 37
E-commerce 37
Drug Stores And Pharmacies 38
Competitive Landscape 39
Clothing And Footwear 40
Table: Major Clothing And Footwear Retailers 40
Household Goods, Homeware And Home Improvement 41
Table: Major Household Goods, Homeware And Home Improvement Retailers 41
Electronics 42
Table: Major Electronics Retailers 42
Department Stores 42
Table: Major Department stores 42
E-Commerce And Online Marketplaces 43
Table: Major E-Commerce Retailers And Online Marketplaces 43
Glossary 44
Methodology 51
Industry Forecast Methodology 51
Sources 54
Risk/Reward Index Methodology 54
Table: Retail Risk/Reward Index Indicators 55
Table: Weighting Of Indicators 57

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